Persian Horizon

Social Media Manager – Luxury Beauty Brand

Persian Horizon  •  Dubai, AE (Onsite)  •  3 months ago
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Job Description


About Persian Horizon Beauty
Group


Persian Horizon Beauty Group
operates five luxury salons across Dubai, serving a premium clientele in beauty
and wellness.


We are building a brand that
reflects elegance, innovation, and authority in the luxury beauty space. Our
ambition is clear: to become one of Dubai’s most visible and influential salon
groups across digital platforms.


We are looking for a Social
Media Manager who can translate our in-salon excellence into powerful digital
presence.


Role Overview


The Social Media Manager
will lead content strategy, community engagement, and performance optimization
across Instagram, TikTok, and emerging platforms for five salon accounts.


This role requires a highly
creative, trend-aware, and data-driven professional who understands luxury
positioning, short-form video strategy, and audience growth mechanics.


You will be responsible for
turning daily salon activity into high-impact, scroll-stopping content.


Key Responsibilities


• Develop and execute
content strategies for five luxury salon accounts
• Create, schedule, and manage daily posts across Instagram and TikTok
• Produce and oversee high-performing Reels and short-form video content
• Launch and manage UGC (User-Generated Content) campaigns
• Engage actively with community (comments, DMs, story interactions)
• Collaborate with videographers, photographers, and salon teams
• Monitor analytics and optimize content for reach, engagement, and conversions
• Stay ahead of trends and adapt content to platform algorithm shifts


Requirements


Qualifications


• Minimum 5 years of
professional experience in Dubai
• Minimum 2 years in beauty, fashion, luxury, or lifestyle industry
• Proven portfolio demonstrating viral content and measurable audience growth
• Strong expertise in Instagram Reels and TikTok content strategy
• Advanced knowledge of content planning tools and analytics dashboards
• Experience managing multiple brand accounts simultaneously
• Fluent in English; Arabic preferred


Performance Expectations
(First 6–12 Months)


• Consistent growth in
followers and engagement rates
• Increased reach and shareability of video content
• Development of recognizable brand voice across platforms
• Launch of structured UGC and influencer collaborations
• Clear reporting on KPIs including reach, engagement, saves, shares, and
conversion metrics


Who Should Apply?


This role is ideal for a
social media professional who combines creativity with analytics and
understands how luxury brands communicate online.


If your content consistently
drives engagement, growth, and visibility — and you understand how to balance
trends with brand identity — we encourage you to apply.


Benefits


What We Offer


• Competitive salary
• Performance-based bonuses tied to viral reach and growth
• Access to professional camera equipment and studio space
• Creative autonomy with fast decision-making structure
• Opportunity to build and scale a luxury beauty digital presence in Dubai

Persian Horizon

About Persian Horizon

Building Business, Building Futures 💫

28+ Years strong 🌟

🎯Investment

🎯Sell or Buy business

🎯Business setup

📍Dubai

Industry
Consulting & Advisory
Company Size
11-50 employees
Headquarters
Dubai, AE
Year Founded
Unknown
Social Media