Job Description

Company Description

Established in 2000 in Turkey, Rixos pioneers the ‘ALL Inclusive, ALL Exclusive’ concept, inviting guests to discover a world of possibilities, with luxurious stays, inclusive of culinary delights from around the globe, live entertainment, daily sports, and fitness activities, sensorial spa and wellness journeys and fun-filled kids and teens activities. Each Rixos property presents a unique experience inspired by local culture, global influences, and our Turkish heritage, all within a setting of unparalleled luxury.

Job Description

We're looking for a creative and results-driven Social Media Manager to join our team in Phu Quoc, Vietnam. Reporting to the Marketing Director, you will develop and execute comprehensive social media strategies that build brand awareness, drive engagement, and inspire our audience to connect with our organization. This hands-on role combines strategic planning, high-quality content production, community management, and data-driven decision-making to create a compelling social media presence across all major platforms.

• Develop and execute tailored social media strategies for Instagram, TikTok, Snapchat, YouTube, Facebook, and other relevant platforms, with clear objectives and measurable KPIs
• Create and manage content calendars, balancing campaigns, seasonal initiatives, events, and everyday storytelling while maintaining consistent brand voice and visual identity
• Plan, shoot, and edit professional-quality video content that showcases products, services, and brand experiences, demonstrating strong skills in composition, lighting, camera movement, sound, and color grading
• Produce platform-specific content including Reels, Stories, TikTok videos, Snapchat content, YouTube Shorts, and longer-form videos, adapting storytelling and pacing to each platform's unique requirements
• Develop creative concepts, storyboards, and shot lists; coordinate talent, locations, styling, and production schedules to deliver consistent, high-quality content
• Identify, evaluate, and manage influencer and content creator partnerships across key markets, assessing audience relevance, engagement quality, and brand alignment
• Oversee influencer collaborations from outreach and negotiation through briefing, hosting, deliverable tracking, and performance reporting
• Monitor and respond promptly to comments, direct messages, mentions, and tags across all channels in the appropriate brand voice
• Capture timely content during activations, events, launches, and special initiatives, including occasional evening and weekend coverage as needed
• Source, curate, and manage user-generated content, securing appropriate permissions and maintaining clear records of usage rights
• Analyze performance metrics including reach, views, engagement, audience growth, and attributable conversions; generate insights-driven reports to optimize future campaigns
• Stay informed about platform features, audience behavior, content trends, and emerging creators; responsibly leverage editing tools and AI-assisted technologies
• Collaborate with cross-functional teams to identify compelling stories and manage competing priorities effectively
• Ensure compliance with guest privacy, filming permissions, music licensing, and content usage rights standards

Qualifications

• Proven experience managing social media for hospitality, premium lifestyle brands, or creative agencies
• Strong working knowledge of Instagram, TikTok, Snapchat, YouTube, and Facebook, including publishing, community management, analytics, and platform-specific content requirements
• Demonstrated portfolio showcasing professional video content you have personally planned, filmed, and edited
• Practical experience using cameras, smartphones, gimbals, lighting, and audio equipment to produce professional-quality content
• Proficiency in video editing software such as Adobe Premiere Pro, DaVinci Resolve, or Final Cut Pro, with confidence in mobile editing tools for fast-turnaround content
• Excellent English copywriting and communication skills, with the ability to adapt tone across different audiences and contexts
• Demonstrated experience managing influencer partnerships, including selection, negotiation, hosting, deliverable tracking, and performance evaluation
• Strong organizational skills and ability to manage multiple accounts, shoots, campaigns, and partnerships simultaneously
• Analytical mindset with proficiency in interpreting social media analytics and translating data into actionable insights
• Confidence directing creators, briefing suppliers, and collaborating effectively with colleagues across departments
• Sound judgment regarding guest privacy, filming permissions, music licensing, content usage rights, and collaboration disclosures
• Proactive, creative, and results-oriented approach with flexibility to work beyond standard hours when required
• Knowledge of social media trends, algorithm changes, and emerging platforms
• Experience with crisis management and reputation monitoring on social channels
• Qualification in Marketing, Communications, Media Production, or a related field (preferred)
• Additional languages beyond English are an advantage

Additional Information

• The opportunity to join an international and innovative and fast-growing group, committed not only to building new hotels, but to creating a global brand.
• The ability to challenge the norm and work in an environment that is both creative and rewarding.
• Be part of a team that is very passionate about creating great hospitality experiences and exploring new locations with every opportunity.
• A competitive package and plenty of development opportunities.