Job Description
Social Media Manager
- Employment Type: Full Time
- Mode of Work: Onsite
- Work Days & Timings: Monday - Saturday, 11:00 AM - 7:00 PM
- Location: Korangi Industrial Area, Karachi
We are seeking an experienced Social Media Manager to lead, develop, and execute comprehensive social media strategies across all major platforms. The ideal candidate will oversee content creation, campaign management, community engagement, and performance analytics to elevate brand visibility and audience growth.
Key Responsibilities
- Formulate and execute multi-channel social media strategies aligned with brand goals.
- Manage brand presence across platforms including Instagram, Facebook, TikTok, LinkedIn, and X.
- Lead content planning, monthly content calendars, and grid aesthetic management.
- Oversee paid social media campaigns, budgeting, and ad performance optimization.
- Analyze platform metrics and key performance indicators (KPIs) to prepare actionable performance reports.
- Manage social media management tools and Meta Business Suite operations.
- Collaborate with creative teams (designers, videographers, copywriters) to produce high-engaging content.
Tools / Software
- Meta Business Suite
- Social Media Management Platforms: Hootsuite, Buffer, or Sprout Social
- Analytics Tools: Google Analytics, Meta Ads Manager, TikTok Ads Manager
- Design / Visual Tools: Canva, Adobe Creative Suite (Basic overview)
Education
- Bachelor's Degree in Marketing, Digital Marketing, Media Sciences, Communications, or a related field.
Experience Level
- 2–4 Years of relevant experience in social media management, brand management, or agency environments.
