This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Social Media Lead in India.

This is a senior strategic role responsible for designing and leading the full social media ecosystem across a diverse portfolio of brands operating in fast-evolving Southeast Asian markets. The position focuses on building a seamless integration between brand-owned social channels and creator-led marketing initiatives to drive engagement, brand affinity, and measurable business impact. You will operate at both strategic and operational levels, guiding content direction, influencer programs, and cross-channel storytelling. The role requires close collaboration with editorial, search, and innovation teams to ensure a unified omni-channel presence. In addition, you will lead and mentor a regional team while acting as a trusted advisor to clients. This is a highly dynamic environment where creativity, data-driven thinking, and leadership converge to shape impactful digital experiences.

• Design and execute integrated social media strategies combining brand-owned channels and creator-driven campaigns into a cohesive ecosystem.
• Lead social media operations across platforms such as TikTok, Instagram, YouTube, and Facebook, including content strategy and community engagement.
• Develop and manage end-to-end influencer marketing programs, including talent identification, negotiation, execution, and performance measurement.
• Collaborate with editorial, search, and innovation teams to deliver unified omni-channel campaigns and ensure consistent storytelling across channels.
• Lead, mentor, and develop a regional social media team, fostering creativity, strategic thinking, and continuous improvement.
• Prepare and deliver data-driven proposals and strategic recommendations to clients, ensuring alignment and trust.
• Optionally leverage analytics tools to evaluate performance, derive insights, and optimize social strategies.
• Optionally support paid social media planning and optimization to amplify brand and creator content effectively.

Requirements:

• Minimum 7+ years of experience in social media management, ideally within an agency environment.
• Proven ability to build and execute integrated social strategies combining brand and influencer ecosystems.
• Strong expertise in influencer marketing, including campaign planning, execution, and ROI analysis.
• Experience working with clients in sectors such as finance, insurance, healthcare, parenting, food, or beauty is highly valued.
• Hands-on experience with paid social campaigns, including optimization, budgeting, and A/B testing.
• Strong analytical mindset with the ability to translate data into actionable strategic insights.
• Demonstrated leadership experience managing and mentoring diverse teams.
• Exposure to multi-market or regional (SEA) campaigns is strongly preferred.
• Excellent communication skills in English; additional languages such as Filipino, Indonesian, or Malay are an advantage.

Benefits:

• Competitive salary and comprehensive benefits package aligned with experience.
• Opportunity to lead high-impact social strategies for well-known, diverse brand portfolios.
• Exposure to fast-growing Southeast Asian markets and innovative digital ecosystems.
• Flexible, remote-friendly working environment.
• Strong focus on professional development, learning, and leadership growth.
• Collaborative culture that encourages creativity, experimentation, and innovation.

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

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