Job Description
We are looking for a Social Media & Influencer Manager to run the Instagram & TikTok profiles for our fashion brands and help scale their organic presence through UGC and influencer collaborations.
Your goal is to increase brand visibility, grow audience reach, drive traffic to the website, and build a consistent pipeline of creator-generated content that can be used for both organic social media and paid ads.
This role is ideal for someone who understands how modern social media actually grows brands: creator partnerships, short-form content, and consistent organic distribution.
Responsibilities
Social Media Management
- Manage and grow Instagram and TikTok accounts
- Plan and publish weekly content calendars
- Post Reels, TikTok videos, and Stories
- Coordinate with designers and editors when needed
- Monitor performance and optimize content strategy
Community Management
- Manage daily interactions with the audience across Instagram and TikTok
- Respond to comments, direct messages, and story replies in a timely and professional manner
- Encourage conversations and engagement within the community
- Identify potential customers, brand advocates, and creators interacting with the brand
- Maintain a consistent brand tone and voice in all public and private interactions
- Flag important conversations, feedback, or potential issues to the team when necessary
Influencer Outreach
- Identify and research relevant influencers and creators
- Reach out via Instagram, TikTok, and email
- Manage collaboration negotiations (product seeding, UGC, affiliate deals)
- Track influencer relationships and follow-ups
- Ensure creators deliver content aligned with brand guidelines
- Source and organize UGC content from creators
- Build a consistent pipeline of creator content
- Coordinate content usage for organic social and paid ads
Requirements
- Native or near-native English
- Proven experience managing Instagram and TikTok profiles
- Experience working with influencers or creators
- Strong understanding of short-form content and UGC
- Comfortable doing daily outreach to creators
- Highly organized and proactive
Bonus if you have experience with:
- Influencer discovery tools
- Instagram & TikTok organic growth strategies
- E-commerce or fashion brands
Benefits
- A high-autonomy environment where your leadership genuinely shapes client success.
- A senior, low-politics team that values craftsmanship and ownership.
- Remote-first culture, flexible work conditions and async-friendly communication.
- Opportunities to work with fast-growing ecommerce brands.
- Room to grow into senior leadership roles.
How to Apply
Please include:
- Links to Instagram or TikTok accounts you managed
- Examples of influencer or creator collaborations
- A short note explaining how you would find and approach influencers
Applications without examples will not be considered.
