Job Description

We are looking for a resourceful, highly organized, and energetic Social Commerce Project Coordinator to support the TikTok Shop team at Sunny Health & Fitness. This is a dynamic, cross-functional role with no two days alike — one week you're pulling campaign performance reports, the next you're coordinating a creator event at our office or coordinating tradeshow operations for the brand. If you're someone who thrives in variety, takes initiative without being asked, and can seamlessly shift between strategic support and hands-on execution, this role was built for you.

Responsibilities

Special Projects & Events

• Plan and execute creator events hosted at the Sunny Health & Fitness office.

• Coordinate brand presence at external events and tradeshows — booth setup, product display, brand materials, and on-site execution

• Manage event logistics end-to-end: venue, scheduling, invitations, product prep, equipment, and post-event recap

• Serve as the on-site point of contact during events, ensuring smooth operations and a strong brand experience

• Identify new event and activation opportunities that drive creator relationships and brand awareness

• Coordinate with internal teams (marketing, design, logistics) to ensure all event assets and materials are ready on time

Reporting & Analytics

• Own weekly and monthly performance reporting for the TikTok Shop team — GMV, channel breakdown, top SKUs, affiliate performance, LIVE metrics, and content performance

• Build and maintain tracking dashboards and reports in Excel or Google Sheets for ongoing visibility into key KPIs

• Pull and organize data from TikTok Shop Seller Center, TikTok Analytics, and other platform tools

• Prepare clean, executive-ready summaries and presentations for internal leadership and team reviews

• Track competitor activity, content trends, and market benchmarks and surface insights to the team regularly

Campaign Support

• Support campaign planning and execution across TikTok Shop promotional events — Deal For You Days, flash sales, platform campaigns, and seasonal pushes

• Coordinate cross-functionally with the creator, LIVE, and social media teams to align campaign timelines and deliverables

• Assist with campaign asset coordination — ensuring product listings, creative materials, pricing, and promotional setups are completed ahead of deadlines

• Monitor campaign performance in real time and flag issues or opportunities to the team

• Support post-campaign analysis and recaps with structured reporting and key takeaways

General Support

• Take on ad hoc research projects — market analysis, competitor benchmarking, product research

• Be the connective tissue of the team — proactively identifying gaps and filling them before being asked