Job Description

Role: Social AI Transformation Director (13-Month FTC- Mat Cover)

Location: London, United Kingdom (2-3 days a week from our London HQ & Client offices)

About the role:

This role sits at the intersection of technology, creative excellence, and social platform evolution. It demands someone who understands both the strategic potential of AI and the day-to-day realities of social teams — and who can get under the bonnet of LLMs, agents, and automated workflows to build practical solutions on OLIVER's proprietary platform.

You'll work across five areas: driving AI tool adoption, designing and building AI agents, developing AI-enhanced workflows, leading innovation and intelligence, and building training programmes. You'll also serve as internal and external evangelist — selling agent-powered solutions to clients and championing adoption across OLIVER's network — while maintaining the human creativity our clients expect.

What you will be doing:

• Drive AI Tool Adoption
  • Lead adoption of AI tools across OLIVER's social operations, simplifying implementation and removing barriers
  • Champion OLIVER's proprietary AI software as the primary agent-building platform — becoming the internal go-to expert
  • Create case studies and clear instructions that demonstrate practical tool value
  • Build adoption metrics and feedback loops to continuously improve deployment
• Design and Build AI Agents
  • Use OLIVER's proprietary software to design, configure, test, and deploy agents for social use cases — from content ideation and trend monitoring to community management and reporting automation
  • Architect multi-agent workflows, orchestrating specialised agents in sequence or in parallel
  • Apply prompt engineering best practices including RAG, tool use, chain-of-thought reasoning, and human-in-the-loop checkpoints
  • Maintain a library of reusable agent templates and blueprints for rapid client configuration
  • Feed real-world insights back to product and technology teams to shape platform evolution
• Sell and Pitch AI Agent Solutions to Clients
  • Lead client discovery sessions to identify where AI agents can deliver measurable value in social operations
  • Build and present proposals and proof-of-concept demonstrations, translating agent capabilities into clear business outcomes
  • Develop ROI frameworks covering time savings, content throughput, and performance uplift
  • Own the end-to-end client journey from scoping and solution design through to deployment and expansion
• Develop AI-Enhanced Social Workflows
  • Transform social processes across strategy, content production, publishing, community management, and optimisation
  • Design agentic workflow architectures that identify where autonomous execution adds value and where human oversight is essential, with clear quality control and brand safety checkpoints
  • Create standardised, scalable processes across diverse client portfolios and markets
• Lead Innovation and Intelligence
  • Monitor the competitive landscape and emerging AI developments, identifying opportunities and threats
  • Research and evaluate new tools and platforms for potential integration into OLIVER's offering
  • Build relationships with technology partners and platform representatives to access early innovations
• Training and Education
  • Work with training teams to design and deliver education on AI tools and best practice — including LLM fundamentals, agent architecture, prompt design, and workflow orchestration — so social teams can engage with and iterate on agent-powered systems with confidence
  • Create accessible, jargon-free materials that demystify agent-building for non-technical audiences
  • Support role-specific training paths across social functions and measure effectiveness through feedback and performance outcomes

What you need to be great in this role:

• Proven track record in social media strategy and brand marketing, with deep understanding of platform dynamics, creator workflows, and community management
• Hands-on experience implementing AI tools in social marketing environments
• Genuine understanding of how LLMs work — prompt engineering, RAG, context windows, fine-tuning, and model limitations — enough to build and communicate credibly with any audience
• Practical experience building AI agents or automated workflows, with real-world examples to discuss
• Experience architecting multi-step agentic workflows: agent roles, tool integrations, memory design, and error-handling logic
• Experience leading transformation initiatives, with proven ability to bring people on the journey
• Familiarity with APIs, webhooks, and system integrations — enough to scope feasibility without writing code
• Ability to influence across all organisational levels, from junior creators to C-suite
• Experience developing training programmes and educational content
• Sharp eye for emerging social trends, platform updates, and AI developments
• Formal qualifications welcome but not required — equivalent experience counts. Evidence of agent-building projects or AI workflow automations will carry significant weight

Req ID: 17670

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