About MarketStar

In everything we do, we believe in creating growth, for our clients, our employees, and our community. For the past 35+ years, we have been generating revenue for the most innovative tech companies across the globe through our outsourced B2B demand, sales, customer success, and revenue operations solutions. We are passionate about cultivating career advancements for our people and support them through mentorship, leadership, and career-development programs. We provide service and support to our communities through the MarketStar Foundation.

Our exceptional team is the cornerstone of MarketStar's accomplishments. We are proud of our award-winning workplace culture and to be named a top employer in our industry. These achievements are a testament to our core values, embraced by our employees worldwide as we work together to drive innovation and success.

We are excited to have you apply to join our MarketStar team and can’t wait to discuss how we can help you find growth!

About the SMB Performance Strategist - Reddit:

MarketStar is looking for an SMB Performance Strategist to support our Reddit SMB advertising organization. This role serves as a dedicated optimization and performance resource that partners closely with Account Managers and SMB leadership to improve advertiser performance, uncover growth opportunities, and increase adoption of advertising products and best practices.

The SMB Performance Strategist will provide strategic account support through performance analysis, optimization planning, and business intelligence. In addition to supporting individual advertisers, this role will identify trends across the SMB business and develop scalable recommendations that improve advertiser outcomes, influence business strategy, and drive revenue growth.

Location: Ogden, UT (Hybrid)

What Will You Do?

• Partner with SMB leadership and Account Managers to improve advertiser performance across high-priority accounts and strategic growth opportunities.

• Manage support requests submitted through a standardized intake process and prioritize work based on revenue impact, business needs, and available capacity.

• Conduct deep performance reviews to identify root causes of account challenges and develop data-driven recommendations that improve advertiser performance.

• Support revenue growth efforts by identifying optimization opportunities, upsell potential, and recovery strategies for underperforming accounts.

• Analyze advertiser performance across the SMB business to identify recurring trends and scalable optimization opportunities.

• Monitor adoption of optimization best practices and recommend actions that improve advertiser outcomes.

• Develop and document data-driven recommendations, case studies, best practices, and performance strategies that Account Managers can leverage during advertiser conversations.

• Curate successful optimization and advertiser re-engagement strategies that can be replicated across similar advertiser segments.

• Create and track opportunities resulting from SMB Performance Strategist engagements.

• Apply optimization best practices and recommendations shared by cross-functional teams and strategic partners.

• Share advertiser wins, performance insights, and scalable strategies across the SMB organization.

• Participate in regular reporting cadences to review accounts supported, revenue impact, ARPA growth, churn outcomes, and overall program performance.

• Partner closely with SMB leadership to ensure priorities, resources, and performance initiatives align with evolving business needs.

• Other applicable duties as assigned.

What Will You Need to Succeed?

• Bachelor's degree or equivalent professional experience preferred.

• 2+ years of experience in digital advertising, account management, campaign optimization, performance marketing, or a related field.

• Strong analytical and problem-solving skills with the ability to identify trends and translate insights into actionable recommendations.

• Experience reviewing advertiser performance metrics and developing optimization strategies that drive measurable business outcomes.

• Proficiency in Excel, Google Sheets, CRM systems, business intelligence platforms, or other reporting and analytics tools.

• Ability to analyze data, identify root causes, and recommend strategic actions that improve performance.

• Excellent verbal and written communication skills with the ability to influence stakeholders across multiple teams.

• Strong organizational skills with the ability to manage multiple priorities in a fast-paced environment.

• Ability to work independently while collaborating effectively with Account Managers, leadership, and cross-functional partners.

• Experience identifying scalable opportunities and creating best practices that improve overall business performance.

• Passion for optimization, advertiser success, and continuous improvement.

• Other applicable criteria.

What We Offer

In our commitment to our “We Care” value, we believe in providing employees with valuable mental and physical well-being benefits including:

• Structured learning and career development programs

• Mental health program

• Generous Paid Time Off policy

• Paid medical leave

• Child/Dependent Care Reimbursement

• Education reimbursement

• 401(k) match, hardship loan program, and access to a financial wellness advisor

• Comprehensive healthcare coverage including medical, dental, and vision benefits

MarketStar is firmly committed to Equal Employment Opportunity (EEO) and to compliance with all federal, state, and local laws that prohibit employment discrimination. Reasonable accommodations are available on request for candidates taking part in all aspects of the selection process. If you are an individual who identifies as someone with a disability and require reasonable accommodation(s) to complete any part of the job application process, please contact us at people.success@marketstar.com forassistance