Job Description

Accountabilities

• Partner with cross-functional teams across Pricing, UX, Marketing Operations, Product, and Engineering to improve purchase journeys for Hosting and Security products, increase customer engagement and conversion, and identify opportunities for greater operational efficiency.
• Research customer behavior and market trends using analytics, user testing, competitor analysis, customer insights, FullStory, Google Analytics, and other relevant data sources to identify friction points and develop high-value hypotheses.
• Build and manage a strong experimentation pipeline by sizing, prioritizing, and executing initiatives according to customer value, expected business impact, and available resources.
• Design, launch, analyze, and iterate on A/B tests across product and landing pages, including copy, imagery, offers, merchandising, and overall page presentation.
• Use AI-enabled tools and CMS capabilities to streamline experimentation, content publishing, optimization workflows, and user-experience recommendations.
• Develop a deep understanding of customer needs, product value propositions, and brand positioning, using these insights to influence site strategy and experience decisions.
• Monitor experiment and project performance, translating data into clear recommendations that improve conversion, revenue per visitor, customer engagement, and overall business outcomes.
• Communicate findings, insights, project results, and business impact effectively to stakeholders, managers, leadership, and partner teams.
• Manage multiple concurrent initiatives and customer cohorts while maintaining high standards of accuracy, organization, and attention to detail.

Requirements

• Extensive experience in A/B testing, experimentation, website optimization, eCommerce, or digital conversion optimization, with a strong understanding of scientific experimentation and user behavior.
• Demonstrated ability to identify, size, prioritize, and deliver high-impact optimization hypotheses using customer insights, analytics, and projected business value.
• Hands-on experience with analytics and experimentation platforms such as Google Analytics, QuickSight, A/B testing tools, and customer research methodologies.
• Experience using CMS platforms to publish, manage, test, and optimize web content independently.
• Strong analytical and critical-thinking skills, with the ability to interpret performance data, identify trends, forecast potential revenue impact, and turn findings into practical recommendations.
• Experience using AI-powered tools to improve testing, content management, research, or operational workflows.
• Strong project management and organizational skills, with the ability to manage multiple initiatives simultaneously in a fast-paced, agile environment.
• Excellent cross-functional collaboration and communication skills, with the confidence to influence stakeholders across marketing, product, UX, engineering, and business teams.
• High attention to detail, customer focus, curiosity, and a continuous-improvement mindset.
• A Bachelor's or Master's degree in business, marketing, communications, or a related discipline is preferred, or equivalent relevant professional experience.
• Candidates with transferable skills or non-traditional backgrounds are encouraged to apply, even if their experience does not align perfectly with every requirement.

Benefits

• Remote work from India, with flexibility designed around a distributed working environment.
• Competitive total rewards package, with benefits varying according to role and location.
• Paid time off and other leave programs.
• Retirement savings and applicable pension or savings programs.
• Eligibility for bonus or incentive programs, depending on role and location.
• Potential equity grants and participation in an employee stock purchase plan, where applicable.
• Competitive healthcare and insurance benefits.
• Family-friendly benefits, including parental leave.
• Opportunities to work in a diverse, inclusive, and collaborative environment.
• Employee resource groups and programs supporting inclusion, belonging, and professional connection.
• Opportunities for continuous learning, professional development, and career growth.