Job Description

SEO Specialist

• Location: Cape Town (hybrid or remote optional)
• Salary Range: R25,000 R40,000 per month

About the Role:

Help millions discover a design-rich lifestyle brand through the power of search. As the SEO Specialist, you will be responsible for driving organic traffic, improving search visibility, and optimizing content across web platforms. You'll work closely with digital marketers, developers, and content teams to ensure all technical and on-page SEO strategies are aligned with business goals.

Key Responsibilities:

• Conduct keyword research, competitor analysis, and SERP audits.
• Implement technical SEO improvements (meta tags, URL structures, schema, etc.).
• Monitor website health, speed, crawlability, and indexing issues.
• Optimize product, blog, and category pages for search visibility.
• Report on keyword rankings, organic performance, and backlink strategies.

Minimum Requirements:

• Diploma or degree in Digital Marketing, IT, or related field.
• 2+ years SEO experience with measurable results.
• Strong understanding of Google Search Console, GA4, Screaming Frog, Ahrefs/SEMRush.
• Familiar with eCommerce CMS platforms (e.g., Magento, Shopify).
• Excellent analytical and reporting skills.