Job Description

TITLE Manager, SEO
DEPARTMENT Earned Media
DIVISION NP Digital APAC
LOCATION Mumbai, India  

ABOUT OUR COMPANY

NP Digital (NPD) is a global award-winning performance marketing agency. In 2024 Campaign Magazine labeled us the Global Agency of the Year in two categories, and The Drum awarded us the Agency Business Award for Global Development. Google recently handed us the Agency Excellence Award for Media Unification and AdAge listed us on their Best Places to Work list in 2024 and 2025.

NP Digital combines proprietary platforms with best-in-class talent to deliver leading edge experiences centered around: paid and organic search, social, content, retargeting, performance display, feed management and conversion rate optimization.

NP Digital focuses on creating innovative, adaptive, and data-driven digital marketing plans for our clients. Obsessed with helping companies grow and exceed their goals, NP Digital delivers on the mission of continually helping brands connect and engage with their audience.

ABOUT THE OPPORTUNITY

Neil Patel Digital India is looking for a Manager, SEO who will be responsible for managing search engine optimization activities and client relationships for client partners & accounts, with a focus on improving organic visibility across traditional search engines as well as emerging answer-based and AI-driven search platforms.

To be considered, candidates must reside and be eligible to work in Mumbai, India.  

ABOUT THERESPONSIBILITIES

• Act as the primary point of contact for SEO-related communication with clients
• Understand client business objectives and translate them into effective SEO strategies
• Lead client calls, presentations and performance review meetings
• Manage timelines, deliverables and client expectations
• Resolve client issues and ensure high-quality service delivery
• Support account retention and long-term business growth
• Develop and implement SEO strategies to improve keyword rankings, organic traffic and conversions
• Manage optimization for traditional search engines as well as answer-based and AI- driven search results
• Perform keyword research, search intent analysis and competitor benchmarking
• Define content and optimization plans aligned with business goals
• Conduct technical SEO audits covering crawlability, indexation, site structure, mobile friendliness and page speed
• Work closely with development teams to implement SEO recommendations
• Ensure best practices for website architecture and performance
• Manage structured data and schema implementation
• Optimize website pages, landing pages and blog content for target keywords and user intent
• Guide content teams on question-based, structured and entity-focused content formats
• Ensure content is aligned with search engine guidelines and user needs
• Manage link building and outreach activities
• Improve brand authority and citations for better performance in emerging AI and generative search platforms
• Ensure ethical and compliant SEO practices
• Track SEO performance using Google Analytics, Google Search Console and SEO tools
• Prepare and present periodic SEO reports to clients and internal stakeholders
• Identify growth opportunities based on data and search trends
• Lead and mentor SEO executives and managers
• Review team output and ensure quality standards
• Conduct training sessions and performance reviews

ABOUT YOU

• 5 - 7 years of experience in SEO or digital marketing
• Proven experience in managing client accounts
• Understanding of answer-based and AI-driven search results
• Experience with tools such as SEMrush, Ahrefs, Screaming Frog, etc.
• Hands-on experience with Adobe / Google Analytics and Google Search Console
• Fair knowledge of HTML, CSS and JavaScript
• Strong communication and presentation skills
• Experience in a digital marketing agency and handling large or enterprise business will be an advantage
• Exposure to international SEO and ability to work in a performance-driven environment

ABOUT YOUR GROWTH

As an organization, we support your growth and development by investing in your learning to advance your career. We believe in empowering you to showcase your knowledge and skills to win together.

ABOUT OUR BENEFITS

We offer a comprehensive and flexible benefits package to all regular, full-time employees.

ABOUT OUR CULTURE

We value our best-in-class company culture, which is results-driven, innovative, fast-paced, and fun. Our focus is on outcome, not output. We encourage our employees to work with an entrepreneurial spirit while applying a businesslike approach. When you work with great people and leaders that support you, there is no end to what you can accomplish. We celebrate different backgrounds and perspectives from our team members, but one thing we all have in common is a core set of values:

Think Big
“Think Big” challenges our teams in all aspects of the business. For our clients, it requires that we expand their vision beyond what’s expected, while pushing us to become a committed partner who provides strategic recommendations and measurable outcomes.

Own It
“ Own It” plays a key role in encouraging employee autonomy. We believe owning it inspires employees to build skillsets within their roles and beyond to drive their career where you want. “Own It” highlights the ability to make the work yours and deliver creative results.

Have Fun
“Have Fun” means we enjoy working together and cultivating a great work experience for everyone. Our passion for what we do is visible throughout the organization. Anything we enjoy, we are naturally going to do better, so we make our work something we look forward to, rather than simply something we have to do.

ABOUT OUR PRACTICES

NP Digital takes a human-centric approach to hiring. AI tools may assist with administrative or creative tasks, but all evaluations and decisions are made by our awesome people.

NP Digital is an Equal Opportunity Employer, proud of our diversity and inclusive culture! Our goal is to positively impact change through our actions, and we’re committed to equal employment opportunities regardless of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided based on qualifications, merit, and business needs.