MediBuddy

SEO Lead

MediBuddy  •  Bengaluru, IN (Onsite)  •  4 months ago
Expired
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Job Description

Location: Bengaluru,Karnataka,India

About the role: We're looking for a hands-on SEO Lead to drive organic growth across all our business verticals—medicines, lab diagnostics, in-clinic and online consultations, and corporate wellness. This isn't a strategy-only role; you'll be deep in the weeds, executing fast, and owning outcomes end-to-end. You'll also help us stay ahead of the curve as search evolves—optimising for AI-powered search experiences alongside traditional search engines. You'll have a direct impact on a platform that serves millions of users. You'll work with a team that values speed, ownership, and outcomes over process and hierarchy. And you'll help shape how India accesses healthcare. What you'll do:

  • Own SEO performance across all MediBuddy business lines, driving measurable improvements in traffic, rankings, and conversions
  • Execute technical SEO audits and fixes—site speed, crawlability, indexation, schema markup, Core Web Vitals
  • Build and scale content strategies for high-intent healthcare queries across our service categories
  • Partner closely with product and engineering to ship SEO improvements rapidly
  • Drive local SEO for our in-clinic consultation network across cities
  • Monitor performance daily, identify drops or opportunities, and act on them immediately
  • Build scalable processes for keyword research, content briefs, and performance tracking
  • Lead our GEO (Generative Engine Optimisation) efforts—ensure MediBuddy content is structured, authoritative, and optimised for visibility in AI-driven search experiences like ChatGPT, Perplexity, Google AI Overviews, and similar platforms

What We're Looking For:

  • 3+ years of hands-on SEO experience, preferably in healthcare, e-commerce, or high-growth consumer platforms
  • Deep expertise in technical SEO—you've fixed crawl issues, improved page speed, and worked with dev teams to ship changes
  • Strong grasp of content SEO and programmatic page strategies at scale
  • Comfort with data—you pull your own reports, analyse trends, and make decisions quickly
  • Awareness of how AI/LLM-based search is evolving and curiosity to experiment with GEO strategies

The kind of Person who thrives here:

  • High ownership: You don't wait for permission. You see a problem, you fix it.
  • Execution-first: You'd rather ship something imperfect today than perfect next month.
  • Excellence-driven: "Good enough" doesn't satisfy you. You push for better.
  • Speed as a value: You understand that in a fast-moving company, velocity matters.
  • Low ego, high curiosity: You ask questions, learn fast, and adapt.

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MediBuddy

About MediBuddy

We are MediBuddy - India’s Largest & Most Trusted Digital Healthcare Company for inpatient, outpatient, wellness & fitness needs, with a network of 90,000+ doctors, 7,000+ hospitals & clinics, 4000+ diagnostic centres covering over 95% of all pin codes in India.

We are leaders in the use of innovative technology to allow zero-friction access to healthcare to our members, which also promises an end-to-end cashless experience to users based on their needs and coverage.

With diverse offerings for all stakeholders of the healthcare industry, MediBuddy makes discovering, accessing, utilizing, and monitoring healthcare seamless, real-time, and virtually paperless.

Industry
Arts & Entertainment
Company Size
1,001-5,000 employees
Headquarters
Bangalore, IN
Year Founded
Unknown
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