Job Description

You will be responsible for optimizing our online content to drive organic traffic and improve search engine rankings. Your primary focus will be on creating and implementing effective SEO strategies tailored to Arabic-speaking audiences.

Responsibilities:

• Conduct keyword research to identify high-value search terms and phrases relevant to our target audience.
• Optimize website content, including landing pages, blog posts, and product descriptions, for Arabic search engines.
• Develop and execute SEO strategies to improve our website's visibility and ranking on Arabic search engine results pages (SERPs).
• Monitor and analyze website performance metrics, such as traffic, rankings, and conversion rates, using SEO tools like Google Analytics and Moz.
• Collaborate with content creators, web developers, and marketing teams to implement SEO best practices across all digital assets.
• Stay up-to-date with the latest trends and best practices in SEO, particularly in the Arabic-speaking market, and propose innovative strategies to enhance our SEO efforts.
• Conduct regular SEO audits to identify areas for improvement and implement necessary changes to optimize website performance.
• Provide regular reports and insights on SEO performance to management, highlighting successes, challenges, and opportunities for growth.

Requirements:

• Fluency in Arabic, both written and verbal, is essential.
• Proven experience as an SEO Executive or similar role, with a focus on Arabic SEO.
• In-depth knowledge of search engine algorithms and ranking factors, particularly for Arabic search engines such as Google.ae.
• Strong understanding of keyword research tools, such as SEMrush, Ahrefs, or Keyword Planner, and the ability to leverage them effectively to identify valuable keywords in Arabic.
• Experience with SEO tools and analytics platforms, including Google Analytics, Google Search Console, Moz, or similar.
• Excellent analytical skills and attention to detail, with the ability to interpret data and draw actionable insights to optimize SEO performance.
• Strong communication and collaboration skills, with the ability to work cross-functionally with different teams and stakeholders.
• Proactive and self-motivated, with a passion for staying updated on the latest trends and developments in SEO.