Marcus Evans, founded in 1983, is a global business intelligence and event marketing company, with 49 offices in 20+ countries. Working across all industry sectors, our summits, conferences and online event brands deliver innovative high-level content, networking and one-to-one meeting platforms that bring together key decision-makers on a global scale. Our client base is comprised of C-level executives from 98% of existing fortune 1,000 companies and are world leaders in a variety of industries such as healthcare, legal, pharmaceutical, investments, energy, packaging, and many more.
We’re looking for a Content Manager with strong SEO skills and hands-on experience using SEMrush or similar tools, to help plan, write, optimize, and improve content that ranks—and converts. You’ll work closely with marketing to turn keyword insights into high-quality articles, landing pages, and campaign content.
This is an in-person role located in our Skopje office.
Key Responsibilities
Write and edit SEO-led content (blog articles, landing pages, web copy, email/campaign assets).
Use SEMrush for keyword research, topic discovery, competitive analysis, and content optimization.
Optimise AI visibility through citations and social listening.
Build and maintain content outlines aligned to search intent and funnel stage.
Optimize existing pages (titles, meta descriptions, headings, internal links, readability).
Collaborate with designers/marketing to support campaigns with clear, on-brand messaging.
Track performance and iterate based on rankings, traffic, CTR, and engagement.
Qualifications
2+ years of proven experience as a content writer/copywriter with a portfolio of SEO-focused work.
Practical knowledge of SEMrush (Keyword Magic Tool, Position Tracking, Site Audit, On Page SEO Checker, etc.).
Strong understanding of search intent, on-page SEO, and basic technical SEO principles.
Excellent English writing skills with a clear, confident, and adaptable tone.
Ability to meet deadlines, take feedback well, and work independently.
Familiarity with Google Search Console, Google Analytics will be considered an advantage.
Compensation & Benefits
Competitive Salary: We value your expertise and offer a competitive salary package.
Performance-Based Bonus: Your efforts will be recognised and rewarded with a bonus based on performance.
Content Development Training: Continuous learning and development opportunities to enhance your skills.
Global & Inclusive Work Environment: Join our team of diverse and bright individuals, where you'll thrive in a dynamic work environment. Engage in team-building activities that foster collaboration, creativity, and a strong sense of camaraderie among our talented professionals.
Organisational 'Can Do' Culture: Be a part of an organisation that embraces a proactive and positive mindset.
We are an equal opportunity employer and value diversity. All employment is decided on the basis of qualifications, merit and business need.
#LI-Onsite
It's been more than 30 years since entrepreneur and Chairman of the Group, Marcus Evans, launched the first of his businesses. Today, the Group has grown into one of the world's leading business information companies, delivering intelligent and strategic information to forward-thinking Companies at more than 1000 events globally each year.
Our Portfolio
With this wealth of experience at our core, the marcus evans portfolio is now as diverse and successful as the people that help deliver it: marcus evans Summits, Conferences, Forums & Professional Training, The Hospitality Group (THG), The Artists Partnership, Linguarama and Ipswich Town Football Club.
Where and Who We Are
We're located in more than 60 countries worldwide and currently employ around 3,000 people. We've earned our place as a global leader in business intelligence, with our sophisticated lead qualification, face-to-face facilitation and process discipline.
Mission, Vision & Values
Our mission, vision and values are our constant; the backbone of our organization in its entirety. It's these principles that drive us as individuals and as a Company to help our clients succeed - every. single. day.
Why We Matter
We matter to business because we've remained contemporary. There continues to be a strategic place for us in the market; there's a relevancy to what we do for businesses globally. In a nutshell, we help clients achieve their strategic goals by providing market intelligence that’s nearly impossible to find alone, when time and resources are limited. We craft products that help clients drive their organisation’s growth in a more timely, and cost effective way. We listen to what our clients tell us, so we too continue to develop our capabilities for them. That's our secret. We listen and we act! We’re well known for the quality of our offerings.
