Insta360

商城SEO运营专员/经理

Insta360  •  Onsite  •  17 days ago
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Job Description

商城SEO运营专员/经理深圳社招全职职位描述1、策略与规划:根据品牌/品类/区域制定针对性GEO/SEO增长策略,不断洞察最新流量机会,提升搜索引擎排名/AI可见性等,提升官方商城/官网的排名,对商城自然搜索流量提升和转化结果负责;
2、内容与关键词策略:进行深入的市场、竞争对手及关键词研究,规划内容主题,提供SEO关键词策略,并指导内容团队落地。
3、技术优化:与开发/产品团队合作,确保网站在技术与模板层面支持搜索引擎/Al抓取。能够独立完成技术层SEO审计工作(如可抓取性、索引、网站速度、内链等);
4、页面SEO与体验优化:优化商城所有关键页面的标题、描述、内容、图片ALT标签等元素,确保其符合搜索意图且具有高点击率。关注用户搜索旅程与页面体验的融合。
5、数据分析与洞察:定期监控、分析并报告核心SEO指标(特别是自然搜索流量占比、流量趋势、排名变化、转化贡献等),利用数据洞察驱动决策和策略调整。
6、跨部门协作:与产品、市场营销、内容、设计及开发团队紧密合作,确保SEO最佳实践在产品更新、内容创作、网站改版及营销活动中得以贯彻。职位要求1、经验:2年以上SEO实战经验,有独立负责多语言网站或跨境电商独立站SEO项目成功案例。
2、技术能力:精通Ahrefs/SEMrush、Google Search Console等工具;熟练使用数据分析工具(Tableau/Power BI),SQL能力优先。
3、语言:英文流利(可撰写优化方案、对接海外团队),有海外学习/工作经历者优先。
4、AI工具深度探索者:熟悉ChatGPT、Claude等工具在SEO中的应用,对AI搜索算法演变有敏锐洞察。 投递
Insta360

About Insta360

At Insta360, we think bold—pushing boundaries to capture life's most incredible moments. From jaw-dropping action shots to cinematic storytelling, we equip creators with award-winning products like Insta360 Ace Pro 2, X5, GO 3S, Link 2, Flow 2 Pro, and Pro 2.

Founded in 2015 with a mission to help people better capture and share their lives, Insta360 has gone from being a college student's dream to a global innovator of 360 cameras, action cameras, and AI-powered imaging tools.

Insta360 products are trusted by a thriving community of over 5 million creators to deliver immersive experiences in filmmaking, real estate, education, entertainment, tourism, journalism and more.

Follow us for:

- Product launches and updates, from cutting-edge hardware to industry-leading software.

- Industry insights on 360 video, filmmaking, and the future of content creation.

- Behind-the-scenes stories from global creators, partners, and the Insta360 team.

Industry
Hardware & Semiconductors
Company Size
501-1,000 employees
Headquarters
Los Angeles, California
Year Founded
2015
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