ÆON Thana Sinsap (Thailand) Public Company Limited (AEONTS)

Senior UI/UX Designer

ÆON Thana Sinsap (Thailand) Public Company Limited (AEONTS)  •  Singapore, SG (Onsite)  •  3 days ago
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Job Description

We're on the lookout for individuals who are passionate about fashion, think outside the box, and have an eye for innovation.

Unleash your potential with us, and join us as we create joy and excitement in our global community to empower people to express themselves freely through fashion.

Responsibilities

1. End-to-End Product Design
•Own feature/journey scopes such as PLP filters/sort, PDP information hierarchy, Checkout micro-flows, and App onboarding
•Produce flows, wireframes, high-fidelity brand-aligned UI, prototypes, and redlines/specifications
•Apply brand identity, visual direction, and UI craftsmanship consistently across markets


2.Research & Evidence-Led Decisions
•Plan and conduct usability tests and interviews; run heuristic evaluations; analyze Amplitude/GA4 insights with CRO/Analytics
•Combine UCD principles with qualitative and quantitative insights to shape design decisions
•Turn insights into prioritized changes and testable hypotheses

3.Experimentation & Iteration
•Execute design A/B variants with well-defined hypotheses, guardrails, and expected outcomes
•Iterate quickly based on results to increase win rate and learning velocity
•Reduce cycle time from brief → variant → launch

4.Design System Contribution
•Build and extend components, patterns, and interaction guidelines; document states, usage logic, and accessibility notes
•Ensure consistency across channels and markets; advocate for proper adoption

5.Collaboration & Mentorship
•Partner with Product and Engineering to clarify feasibility, scope, and technical considerations
•Review and mentor the Junior Designer; provide structured feedback and elevate craft

6.Governance & Business Rhythm
•Participate in weekly UX standups, design reviews, and Agile/Scrum ceremonies
•Contribute to and help maintain design systems, guidelines, and UX standards

Requirements

  • Bachelor’s degree in User Experience and Game Design, Computer Science, or a related field

  • At least 5 years of experience  in UX/Product Design with shipped Web and/or App experiences; strong ECommerce or transactional product background

  • Demonstrated success improving conversion, retention, or UX KPIs

  • Strong portfolio demonstrating problem solving, research, and design impact

  • Expert in Figma (components, variants, prototyping), usability testing, heuristic evaluation, and mobile interaction patterns

  • Experience with Amplitude/GA4 analytics and search/discovery UX (facets, autocomplete, zero-result logic)

  • Understanding of A/B testing fundamentals (hypotheses, MDE, guardrails, SRM)

  • Solid foundation in UCD principles, IA, interaction design, visual hierarchy, and accessibility

  • Ability to apply brand identity and design language consistently across journeys

  • Familiarity with Agile/Scrum 

  • Experience or strong interest in fashion / retail ECommerce

  • Systems thinker with high attention to detail; rigorous and iterative

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ÆON Thana Sinsap (Thailand) Public Company Limited (AEONTS)

About ÆON Thana Sinsap (Thailand) Public Company Limited (AEONTS)

ÆON Thana Sinsap (Thailand) Public Company Limited (AEONTS) is a Financial Services company located at 388 Exchange Tower 27th floor, Sukhumvit, Klongtoey, Bangkok, Thailand.

Industry
Finance & Insurance
Company Size
201-500 employees
Headquarters
Bangkok, TH
Year Founded
1992
Website
co.th
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