Job Description

Your team

The Global Addressable Media teamoperatesacross London and Amsterdam, delivering best-in-class digital media solutions that connect brands with consumers and drive sustainable growth at scale.

Within this, our Socialcapabilityplays a critical role in shaping how brands show up in culture. We design platform-native strategies that balance brand building with performance,leveragingthe full ecosystem across partners such as Meta, Google, Amazon,TikTokand others.

We believe in Value for All— creating a transparent and meaningful exchange between brands, consumers, and platforms. Together with 100+ colleagues across 50+ markets and 30+ nationalities, we collaborate closely with global partners to stay at the forefront of innovation, social commerce, and AI-driven media.

If you want to lead how brands win insocialand shape the future of digital advertising, this role is for you.

What are you going to do?

As a Senior Social Campaign Manager, you will lead the strategic planning, execution, andoptimizationof paid social campaigns across multiple markets.

You go beyond activation — you connect strategy, creative, data, and platform intelligenceto deliver business impact.

You will:

• Own end-to-end social campaigns, from strategy to execution andoptimization;

• Translate clientobjectivesinto full-funnel social approaches(awareness → consideration → conversion);

• Collaborate closely with clients, creatives, and cross-market teams to ensure integrated delivery;

• Leverage platform capabilities, automation, and AI to drive performance and innovation;

• Act as a trusted advisor to clients, guiding them on best practices, trends, and opportunities;

• You thrive in a fast-paced, international environment and bring strong stakeholder management and communication skills.

What are you going to achieve?

Your role is to ensure social media becomes a core driver of business growth, not just a channel.

You will:

• Deliver high-performing, insight-led social campaigns aligned with client business goals;

• Drive continuousoptimisationthrough data, testing, and learning agendas;

• Elevate social into a strategic growth lever, integrating with broader media and marketing efforts;

• Unlock measurable impact across brand and performance metrics.

Ultimately, youwill position social as a scalable, intelligent, and commercially effective discipline

Core focus areas

Social & Platform Expertise

• Deep understanding of paid social ecosystems (Meta, TikTok, Pinterest, YouTube, etc.);

• Strong knowledge of platform algorithms, formats, andoptimizationlevers;

• Ability to translate platform capabilities into business outcomes.

Strategy & Campaign Management

• Develop full-funnel social strategies aligned with client objectives;

• Oversee campaign setup, audience strategy, and budget allocation;

• Continuouslyoptimisebased on performance, insights, and platform signals.

Data, Insights & Reporting

• Analyseperformance data to generate actionable insights;

• Build clear, compelling reports and narratives for stakeholders;

• Drive structured test & learn agendas(creative, audiences, formats).

Creative & Content Excellence

• Collaborate with creative teams to ensure platform-native, high-performing content;

• Guide creativeoptimizationbased on data and audiencebehavior;

• Connect paid, organic, and influencer strategies where relevant.

Client & Stakeholder Leadership

• Lead client conversations, performance reviews, and strategic recommendations;

• Act as a senior point of contact for socialexpertise;

• Collaborate across teams (strategy, analytics, markets) to ensure alignment.

Innovation & Industry Leadership

• Stay ahead of trends in social, AI, and digital marketing;

• Identifynew opportunities (social commerce, creator economy, automation);

• Contribute to internal knowledge sharing and capability building.

Team Leadership

• Support and mentor junior team members;

• Help structure workloads, priorities, and development plans;

• Contribute to broader team initiatives and new business opportunities.

Key Performance Indicators (KPIs)

• Campaign ROI and business impact;

• Engagement and conversion metrics;

• CPA, CPC, CTR, conversion rate;

• Brand and attention metrics;

• Client satisfaction and relationship growth.

Who are you?

• 4+ years of hands-on experience in paidsocial(Meta, TikTok, etc.);

• Strong strategic mindset combined with executional excellence;

• Proven experience in campaign management,optimization, and performance delivery;

• Excellent stakeholder management and client servicing skills;

• Strong analytical and problem-solving capabilities;

• Ability to work in an international, fast-paced environment;

• Passion for social media, innovation, and continuous learning.

What do we offer?

• 3 Well-being Days on top of 25 holidays;

• 2 Social Impact Days to give back;

• Extensive learning and development opportunities;

• Clear career progression towards Lead roles;

• A hybrid working model (3 days office, 2 days home);

• A vibrant culture with regular social activities and events;

• Competitive salary and benefits.

#LI-Hybrid

Location:

Amsterdam

Brand:

Global Addressable

Time Type:

Full time

Contract Type:

Permanent