Job Description

We're looking for a Senior SEO Executive to join our UK eCommerce team on a 12 month FTC. Based from NEXT Head Office in Leicestershire!

The Role:

As a Senior SEO Executive, you will be a driving force behind NEXT’s largest online channel, ensuring our products stand out in an ever-evolving digital landscape. Joining our high-performing UK eCommerce team in Leicestershire, you’ll lead optimisation efforts across traditional search engines and pioneering generative AI platforms (GEO).

You’ll act as a strategic partner to our online trading teams and senior management, taking ownership of specific departments to boost their organic presence. Whether you’re deep-diving into data or collaborating with wider marketing squads, you’ll be supported by a team of experts and given the tools to stay at the forefront of search innovation.

What You’ll Take On:

• Drive Strategy: Activate the NEXT SEO strategy to maximise organic visibility and high-quality traffic across our sites.
• Identify Opportunities: Conduct proactive keyword research and gap analysis to stay ahead of market trends.
• Innovate: Support GEO and Large Language Model (LLM) optimisation activities to prepare for the future of search.
• Collaborate & Champion: Work closely with internal teams and external agencies, acting as an SEO ambassador to ensure best practices are integrated across the business.
• Technical Excellence: Assist with technical projects, from raising and fixing bugs to implementing large-scale site enhancements.
• Report & Refine: Generate weekly and monthly reports on key KPIs, using insights to manage our backlink profile and ethical link-building efforts.
• Educate: Support the development of wider NEXT teams by sharing knowledge on SEO and GEO best practices.
  

What You’ll Bring:

• Proven Expertise: You have a solid background in SEO, either in-house or agency-side, with a focus on delivering results for eCommerce platforms.
• Technical Proficiency: You’re comfortable using industry tools like SEMRush, Lumar, Screaming Frog, and Search Console to conduct audits and competitor analysis.
• Broader Digital Knowledge: You understand how SEO fits into the wider mix, bringing knowledge of other online marketing channels such as PPC and PLAs.
• Adaptability: You stay ahead of the curve with trends like E-E-A-T, Core Web Vitals, and AI, and you’re ready to pivot as the search landscape shifts.
• Analytical Mindset: You can turn complex data into clear, actionable recommendations that improve visibility within SERPs.
• Communication Skills: You’re a confident communicator who can translate technical SEO concepts for stakeholders at all levels.
• Team Spirit: You bring a positive, flexible attitude to the team, thriving in a fast-paced environment and working collaboratively to meet deadlines.
  

Join our team and help shape the future of eCommerce for some of the UK’s leading brands. If you’re ready to take the next step in your career with a fast-paced, innovative team, we’d love to see your portfolio - apply today.

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You know Next, but did you know we’re a FTSE-100 retail company employing over 44,000 people across the Next group. We’re the UK’s 2nd largest fashion retailer and for Kidswear we’re the market leader. At the last count we have over 450 stores, plus the Next Online and it’s now possible to buy on-line from over 80 countries around the world! So we’ve gone global!