Job Description

If you’re a senior retail or healthcare leader who thrives on driving performance, developing high-performing teams, and leading large-scale operational success, this could be your next move.

This is an opportunity to join Boots Hearingcare as a Senior Regional Sales Manager, leading a multi-site region to deliver commercial growth, operational excellence, and outstanding customer outcomes across a complex and fast-paced healthcare retail environment.

You’ll take ownership of regional performance across multiple clusters, leading and developing Cluster Managers while driving sales, customer experience, engagement, and operational delivery- backed by the scale, investment and innovation of Boots Hearingcare and Sonova.

This isn’t just operational management- it’s regional leadership.

The environment

You’ll operate within a senior leadership structure, working closely with operational leadership, support functions, and regional teams to deliver a high-performing and customer-focused retail operation.

The role offers:

• Leadership of a large multi-site healthcare retail region
• Direct impact on sales growth, customer experience, and operational performance
• Ownership of regional KPIs, budgets, and strategic delivery
• Opportunity to coach and develop high-performing leadership teams
• Exposure to business transformation, growth initiatives, and operational improvement
• Collaboration with senior stakeholders across the wider business

This role is about leading performance, not simply managing processes.

The role

As a Senior Regional Sales Manager, you’ll:

• Lead regional clusters to deliver commercial, operational, and customer performance targets
• Coach, develop, and support Cluster Managers and regional leadership teams
• Drive sales growth, productivity, and continuous improvement across the region
• Monitor KPIs and implement strategies to improve underperformance
• Conduct regular cluster and store visits to assess performance and provide coaching
• Ensure exceptional levels of customer care and service quality across all locations
• Support recruitment, succession planning, and talent development across the region
• Manage regional budgets and operational performance
• Identify opportunities for growth, revenue improvement, and cost efficiencies
• Support network planning, including new store openings and operational changes
• Lead engagement initiatives and help foster a high-performance culture aligned to Sonova values
• Handle escalated operational, customer, and people-related issues effectively

You’ll be trusted to lead from the front, influence performance, and drive a culture of accountability, engagement, and continuous improvement.

What’s in it for you

• Competitive salary (DOE)
• Car Allowance
• Monthly & Annual performance related bonus
• 25–30 days annual leave plus bank holidays
• Boots Discount Card
• Pension scheme & life assurance
• Flexible Benefits Box
• Telus wellbeing support – confidential support inside and outside work
• Long service awards recognising your contribution
• Ongoing leadership and development opportunities

What we’re looking for

• Strong multi-site leadership experience within retail, healthcare retail, or a similar customer-focused environment
• Proven experience delivering commercial growth and operational performance
• Experience leading and developing leadership teams across multiple locations
• Strong coaching, influencing, and stakeholder management capability
• Comfortable managing KPIs, budgets, and regional performance metrics
• Ability to drive engagement, accountability, and continuous improvement
• Strong decision-making and problem-solving capability within fast-paced environments
• Full UK driving licence and willingness to travel extensively across the region

Desirable

• Experience within hearingcare, healthcare, or regulated retail environments
• Experience leading large geographically dispersed teams
• Exposure to operational transformation or business change initiatives

We care. We drive innovation. We strive for excellence. We build the best team.

#BootsHearingcare