DC Thomson

Senior Quantitative Insight Executive / Senior Research Executive (SRE)

DC Thomson  •  London, GB (Hybrid)  •  1 day ago
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Job Description

Job Title: Senior Quantitative Insight Executive / Senior research Executive (SRE)
Location: London, UK (Hybrid; 2 days in the office per week)

Beano Brain, a leading kid, youth and family insights agency, is hiring for an experienced Senior Commercial Insight Executive from a quantitative research background to join the team in our London office on Fleet Street. Beano Brain is part of the DC Thomson media and publishing company.  

Beano Brain is a team of collaborators who balance being supportive and transparent with rebel thinking. While fostering a non-hierarchical environment where team members take initiative and aren’t afraid to challenge each other’s thinking, Beano Brain gives everyone on the team a voice.

This an opportunity for a senior research executive who is looking to own client relationships and smaller projects while working alongside a content team. The successful candidate will have opportunities to contribute to thought leadership and brainstorming the next big thing.

No two days are the same at Beano Brain! The Senior Commercial Insight Executive will support the senior Beano Brain insight team on delivering thought provoking and business transforming insight work for larger clients / global projects.

Key responsibilities include:

Fieldwork management
To manage and co-ordinate client insight projects, working closely with the wider team:

  • liaising with sample and survey scripting partners in the UK and globally
  • including cost collation, helping prepare research proposals, project set up, local partner/ supplier management
  • briefing external suppliers
  • monitoring survey progress

Bespoke Quantitative research projects

  • You will take part in client meetings and be part of the briefing and proposal process
  • You will feed into the design of insight projects, with guidance from line manager
  • Including drafting discrete parts of client proposals
  • You will support in the preparation, management and carrying out of quality ad hoc research, from initiation to completion
  • Including drafting questionnaires, checking survey links, updating clients on progress, creating data tables
  • You will help to draft insightful, persuasive and action inspiring presentations, working closely with the senior project team
  • You will provide support in analysis and writing debriefs, both single & multi market, creating persuasive and action inspiring presentations
  • You will help present insights to Beano Brain clients with support from the senior team

Quantitative research to support Beano Brain’s Thought Leadership

You will create, collate, review, report and catalogue regular research questions and surveys that Beano Brain runs to support our thought leadership driven growth strategy, ensuring questions are designed to be child-appropriate. 

  • You will prepare, present and support on quantitative findings and recommendations to Beano Studios and commercial clients alike
  • You will work closely with the Beano Brain team to support the Digital, the Content and the Consumer Product teams with current, relevant quantitatively derived insights. 

Requirements

KNOWLEDGE, QUALIFICATIONS, SKILLS AND EXPERIENCE

Essential

  • Demonstrable experience on segmentation projects
  • Previous use or exposure to Conjoint, MaxDiff or similar analysis software
  • Experience of using statistical analysis software, such as SPSS, or ideally Q or DisplayR is preferred ( www.qresearchsoftware.com)
  • Data analytics - Applies analytical methods to interpret quantitative research data, identify patterns and produce evidence that supports client and business decisions. Uses judgement to test findings, understand limitations and turn data into meaningful insight.
  • Market research - Plans and supports market research activity, including questionnaire development, fieldwork management, supplier coordination and reporting. Applies research methods that are appropriate for kids, teens, families, client objectives and commercial use.
  • Project management - Manages defined research projects and workstreams from set-up to completion. Plans activity, tracks progress, coordinates suppliers, manages risks and keeps stakeholders informed so that work is delivered to agreed standards.
  • Stakeholder relationship management - Builds effective working relationships with clients, suppliers, senior insight colleagues and internal teams. Communicates clearly, manages expectations, supports client confidence and escalates issues before they affect delivery or trust.
  • Data visualisation - Presents data and findings in a clear, accessible and audience-appropriate way. Supports the creation of client debriefs, charts, tables and visual evidence that help stakeholders understand the story in the data.
  • Artificial intelligence and data ethics - Uses approved AI and data-enabled tools responsibly. Understands the importance of data confidentiality, ethical research practice, accuracy, bias checking and human review when using AI or automation to support insight work.
  • Strategic planning - Contributes insight, evidence and analysis that support client and business planning. Helps connect research findings to commercial priorities, audience needs and future opportunities for Beano Brain and its clients.

Desired

  • Educated to degree level (preferable but not essential)
  • Experience working with kids and teens
  • Expertise in specific area of youth culture and/ or families
  • Experience working on multi-market projects, especially the US
  • Experience working on mixed quant/ qual projects aimed at children and / or youth

Behaviours that will help this role succeed:

  • Being More Curious
    • Seeks to understand what is really driving the data, not only what appears on the surface.
    • Shows active interest in kids, teens, families, youth culture, brands and changing audience behaviour.
    • Asks better questions in research design, client conversations and analysis sessions.
    • Looks for links between findings, trends and commercial opportunities.
  • Experiment with Purpose
    • Tests better ways to gather, analyse, visualise and share insight.
    • Uses approved tools, automation and AI-supported methods where they improve quality, speed or consistency.
    • Tries new approaches with clear purpose, quality checks and senior oversight.
    • Learns from each project and applies that learning to improve future research delivery.
  • Owning the Outcomes
    • Takes responsibility for the quality, accuracy and timeliness of assigned work.
    • Follows through on project actions, supplier updates and stakeholder commitments.
    • Escalates risks early and brings options, not only problems.
    • Focuses on the decision the insight needs to support, not just the completion of tasks.
  • Being More Collaborative
    • Works openly with quantitative, qualitative, commercial and portfolio colleagues.
    • Shares insight, templates, learning and better ways of working across the team.
    • Builds trust with suppliers and clients through clear communication and reliable delivery.
    • Contributes to a high-performance culture by making others’ work easier, stronger and more connected.

To apply for this role, please follow our online application process and submit a CV and cover letter.

Closing date for applications: 25th August at 12:00noon

DC Thomson

About DC Thomson

DC Thomson is a family-owned business headquartered in Scotland, with a presence in London and across the globe. A 200-year-old company that is purpose led and future focused. And our purpose is clear: to champion, entertain and bring together our communities.

We are home to some of the UK’s best loved media brands that have been the voice of our communities for generations – from the iconic Beano, Stylist and People’s Friend to the UK’s biggest puzzle brand Puzzler and a portfolio of regional newspapers and radio stations including two of the top three best-selling regional dailies in the UK - The Press and Journal and The Courier. We have a thriving genealogy community (Findmypast), a trusted technology solutions business (Brightsolid) and a global marketing agency (Fifth Ring). From our long-established media brand, Energy Voice, an influential authority in the global energy conversation, we launched E-FWD, a membership organisation where the industry’s forward thinkers are coming together to drive the movement to secure, clean energy.

We have the influence and ambition to make a real difference towards tackling the critical issues of our time. Assets and knowledge built over decades of supporting high growth, innovative businesses allow us to make bold, long-term visionary decisions. DC Thomson is backing businesses that are making an impact in energy transition, water technology, the circular economy and food security amongst others.

Philanthropy and supporting the communities we live and work in is part of DC Thomson’s DNA, both through our brands and the Thomson family trust – The Northwood Charitable Trust.

At DC Thomson, we are modernising and ambitious, investing in technology and talent, and building brands for the digital age.  A trusted partner that is driving positive change, inspiring innovation, and fuelling growth and success and a transformative business where people, partners and communities feel part of something extraordinary.

Industry
Unknown
Company Size
501-1,000 employees
Headquarters
Dundee, GB
Year Founded
1905
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