Heritage Christian Services

Senior Public Relations Strategist

Heritage Christian Services  •  $71k - $77k/yr  •  Rochester, NY (Onsite)  •  2 months ago
Expired
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Job Description

The senior public relations strategist plays a crucial role in crafting compelling human-interest stories and strategic communications, specializing in copywriting and editing for agency communications. The role includes direct collaboration with the president & CEO. on select communications. This position supports public relations, marketing and advertising efforts, including high-impact and time-sensitive communications, all while promoting the mission, vision, and values of Heritage Christian Services.

Pay for this position: $70878 / yr - $76697 / yr

The salary of the finalist selected for this role will be set based on a variety of factors, including but not limited to departmental budgets, qualifications, experience, education, licenses, specialty, and training. The above range represents the organization's good faith and reasonable estimate of the range of possible compensation at the time of posting

Responsibilities

  • Identifies and develops human-interest stories that align with the company's mission, vision and values.
  • Partners directly with the president & C.E.O. and senior leadership on select communications.
  • Writes and edits content for agency communications including the annual report, newsletters, brochures, websites, social media, and public relations materials such as media releases, essays and urgent communications. Also writes for direct mail and email campaigns, radio scripts, advertising copy and messaging platforms.
  • Builds and strengthens the agency’s relationships with journalists and media personalities.
  • Organizes public relations events for media coverage, including news conferences, reporter visits, and community activities.
  • Ensures content is accurate and adheres to the agency’s brand and style guidelines, including AP Style.
  • Contributes to and monitors social media.
  • Supports agency-wide marketing and communications work with a focus on high-priority initiatives and leadership-driven communications.
  • Assists with administrative tasks, event support, and other duties as assigned.

60% Writing, editing, interviewing, research and fact-checking

40% Strategic public relations support, executive communications, media relations and other PR/media responsibilities and duties as assigned

Qualifications

  • Required
    • Associates degree in communications or related degree
    • 3 years of experience in PR, journalism or a related field
    • Exemplary skills in research, interviewing, writing/storytelling and editing
    • A valid driver’s license that follows Heritage Christian’s motor vehicle record standards plus reliable transportation to and from work
  • Preferred
    • Bachelor's degree in communications or related degree
    • Published works

Our Commitment to Equity and Justice

We believe that people are entitled to dignity, respect, equity and justice. We champion a society that removes barriers. We reject racism and discrimination of any kind. We protest systemic and political inequities that marginalize people, recognizing that there is a history of structural racism in the United States. We will continue to learn and change to achieve justice. We know that strength comes from unity.

Heritage Christian Services

About Heritage Christian Services

Heritage Christian Services partners with thousands of people throughout Rochester and Buffalo to ensure everyone – including children and people with developmental disabilities – feels valued and respected. Most of the agency’s more than 2,600 employees work directly with people who have disabilities so they can find the best place to live and work and build strong community connections. Other employees work with children at Expressive Beginnings Child Care in Henrietta, Greece or Webster. Thanks to their dedication, HCS is recognized as one of New York’s top four service providers for people with disabilities, has earned national accreditation and won a prestigious local award for business ethics.

Heritage Christian Services is known for innovative community impact programs including the Pieters Family Life Center in Henrietta, the Center for Human Services Education and A Second Thought Resale Shop in East Rochester, Springdale Farm in Ogden and Heritage Christian Stables in Webster. Together, those programs serve more than 22,500 people annually.

Industry
Healthcare & Social Services
Company Size
1,001-5,000 employees
Headquarters
Rochester, New York
Year Founded
1979
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