Job Description

Senior Product Marketing Manager - Gateway, Devices & Vertical Solutions

We're looking for a strategic and execution-focused Product Marketing Manager to lead go-to-market strategy for NMI's Gateway product line, with a focus on card-present devices and vertical markets such as unattended retail, parking, medical, and beyond.

This role sits at the center of product, sales, and marketing, translating platform and device capabilities into compelling, solution-forward value propositions that resonate with the operators, partners, and buyers within each vertical. You will own market positioning, messaging, launches, and enablement for NMI's Gateway, device, and unattended solutions, ensuring NMI is the preferred payments partner across every vertical it serves.

This role requires a strong understanding of how vertical markets evaluate and adopt payment technology, and the ability to explain the value proposition and competitive advantages of NMI's solutions in terms that matter to each vertical, not just the technical specifications of the hardware or gateway itself. You'll help shape how partners, integrators and operators in card-present verticals, in particular the unattended (transportation, parking, vending, etc) space, and understand, evaluate, and succeed with NMI, while supporting revenue teams with clear, differentiated, outcome-focused messaging that drives pipeline and adoption. Success in this role looks like partners, integrators and operators understanding how NMI's applications help their business succeed, not a list of device features.

This role is also NMI's evangelist for these solutions. You'll present directly to sales teams, internal and external stakeholders, and prospects, and represent NMI at trade shows, conferences, and other industry events, including external speaking opportunities and briefings with industry analysts. You'll build AI tools into your everyday workflow as a core habit rather than an occasional add-on, and bring enough technical depth across gateways, devices, APIs, and certification processes to hold your own in a room with engineers and technical buyers, not just repeat what they tell you.

About Us

NMI develops the most trusted payment software for mobile, online and in-store that is relied on in 38 countries, 24 hours a day, 365 days a year. With offices in Chicago, New York, Cape Town SA, and Bristol UK, our payment technology powers millions of customers worldwide, ensuring they can take payments worth billions, securely and reliably. You've probably used our software when ordering a burger, paying for parking, buying something online or booking a train ticket, without even realizing it!

We believe that having a diverse group of employees strengthens both our work and our workplace. We're focused on making NMI more diverse and welcoming with initiatives like having a dedicated Diversity, Equity & Inclusion action group, diversity goals for hiring, anonymized resume screening, affinity groups such as our Women's Network and LGBTQ+ Network, open forums for discussions on diversity and social justice, and measuring inclusion and belonging as part of our regular employee engagement surveys.

Responsibilities

• Own Gateway, Device & Vertical Go-to-Market Strategy
• Drive Product Launches & Market Adoption
• Deeply Understand Vertical & Device Ecosystems
• Build Sales & Channel Enablement
• Be an Evangelist for NMI's Solutions
• Influence Product & Business Strategy
• Drive Thought Leadership & Solution Storytelling

Experience

• 5-8+ years of B2B product marketing experience in payments, fintech, devices/hardware-enabled commerce, or vertical SaaS.
• Direct experience marketing payment gateways, devices, or unattended/vertical solutions (e.g., unattended retail, kiosks, vending, parking, medical, or similar verticals).
• Strong ability to translate technical or device capabilities into solution-forward, outcome-based messaging for non-technical operators and buyers.
• Proven success leading cross-functional product and device launches.
• Ability to move a product's narrative from feature and spec-led to solution and outcome-led, and to bring sales and channel teams along with that shift.
• Experience supporting both direct sales and channel/reseller (ISO) go-to-market motions.
• Comfortable and effective presenting live to sales teams, prospects, and internal/external stakeholders, including at trade shows, conferences, and analyst briefings.
• Uses AI tools as an integrated part of daily PMM work (research, content, competitive analysis, enablement production), not as an occasional add-on.
• Strong storytelling, messaging, speaking and content development skills.
• Bachelor's degree in Marketing or other related field, MBA a plus.

Essential Skills

• Strategist - You combine classic strategic marketing skills with experience in multi-channel marketing/distribution, have perspective, and can see and discuss multiple aspects and impacts of issues and project them into the future.
• Strong external and internal leader - You collaborate well cross-functionally with key internal partners, work effectively with external partners to identify potential joint marketing opportunities, and have a willingness to learn and coach.
• Business Savvy - You possess a technical understanding of devices, gateways, and the payments space, have a high degree of business acumen, and provide consistent, accurate information.
• Master Communicator - You have the ability to distill complex and difficult information into easy to understand communications. In other words, you can easily "de-geek the speak" with your exceptional creative and communication skills.
• Influencer - You have demonstrated superior relationship-building and influence management skills in interactions with senior leaders, peers, internal and external partners.
• Flexible - You not only cope with change, you thrive on it and can shift gears comfortably.
• Driven - You are results-oriented with a positive outlook and a clear focus on quality and business performance.
• Solution Oriented - You have the ability to identify and creatively solve complex problems.
• Personable - You are positive, energetic, and exude a strong sense of teamwork by working effectively, respectfully, and efficiently with all team members.
• Courageous and Ethical - You possess professional courage, steadfastly persevere through challenges, are ambitious while humble, have high standards for ethics and integrity, and do the right things the right way.

Preferred Skills and Experience

• Experience marketing into unattended retail, parking, medical/healthcare, or other device-driven verticals.
• Experience with payment gateways, terminals, or IoT/connected device commerce.
• Experience managing complex projects with multiple stakeholders.
• Experience shifting a product's go-to-market from a technical, spec-driven story to a solution and outcome-driven story.
• Experience working with ISOs, resellers, or channel partners on vertical-specific enablement.

As well as being a part of something exciting everyday, you will also receive the following benefits:

• Annual bonus scheme dependent on individual and company performance
• Annual salary of £75,000 - £100,000
• 25 days holiday each year (+ bank holidays + 1 day after each year of service with up to a max. of 30 days)
• Workplace pension scheme
• Private medical insurance (upon 30 days of employment)
• 7 hours per day, 35 hours per week
• A remote first culture
• Great work-life balance with our Flexi-time policy
• Family Friendly policies (Enhanced Maternity and Paternity Pay and Shared Parental Leave).
• A chance to develop with an allocated company training budget
• Bike2Work Scheme
• Lifeworks, an Employee Assistance Programme which offers wellbeing, family and financial support services, such as assessments, resources and even 1:1 counselling sessions. It also offers interesting perks such as discounts on gyms, restaurants, high street retailers and cinema tickets
• A strong commitment to employee wellbeing including mental health first aiders
• Employee referral scheme with generous financial reward
• Bonusly colleague reward scheme

We’re looking for creative and passionate people who share our vision of making payments easy. If that sounds like you and you meet the requirements above, then please click on 'Apply for this job'!

We are an Equal Opportunities employer and will provide reasonable support throughout the recruitment process to applicants who have a disability. Please let us know in advance so that any support, aids or adaptations can be put in place to assist you.

Please be aware that all offers of employment are made subject to receipt of satisfactory background and financial checks.

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Salary range, depending on experience:

$75,000—$100,000 USD