Job Description

Senior Product Marketing Manager, Commercial Desktop Planning

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The Commercial PC business within HP’s Personal Systems Group is a fast‑growing organization shaping the future of hybrid work. This role focuses on defining next‑generation commercial desktop products and experiences that bring HP’s hybrid work vision to life, with an emphasis on creating meaningful customer experiences that bridge work and home. The position spans the full product planning lifecycle, translating customer insights and market trends into differentiated product and experience concepts through close collaboration with cross‑functional partners, including engineering, design, supply chain, go‑to‑market, and executive leadership.

Responsibilities

• Own the end‑to‑end customer insight strategy for the commercial desktop portfolio, synthesizing global customer, partner, and market signals into clear problem statements and strategic imperatives.

• Lead deep analysis of technology, market, and competitive dynamics to identify long‑term growth opportunities and shape portfolio direction across form factors and segments.

• Set the vision and facilitate senior‑level ideation to define breakthrough concepts and differentiated solutions that address customer pain points and advance HP’s commercial desktop leadership.

• Define product strategy and requirements at a portfolio level, leading complex feature trade‑off decisions aligned to customer value, platform strategy, technology readiness, and investment priorities.

• Influence and align cross‑business product leaders to deliver cohesive, differentiated experiences across HP’s commercial desktop ecosystem.

• Partner with engineering, design, and architecture leaders to incubate, prototype, and mature concepts, ensuring solutions are technically sound, scalable, and future‑ready.

• Develop and own business cases for major initiatives, including TAM definition, HP revenue and margin opportunity, investment needs, and ROI, to drive executive‑level prioritization decisions.

• Lead cross‑functional alignment throughout the concept phase, ensuring seamless transition from strategy to roadmap and execution while managing ambiguity and risk.

• Shape go‑to‑market strategy and narrative in partnership with downstream product management, marketing, and sales, ensuring a compelling, differentiated story for launch and ongoing positioning.

• Drive portfolio performance and business outcomes, supporting long‑range business planning and guiding products and solutions to meet revenue, profitability, and strategic objectives.

Education & Experience Recommended

• Bachelor's (undergraduate) degree inbusinessadministration, marketing,orengineering/technicalfield of studypreferred

• Advanced university degreerequired(e.g., MBA) ordemonstrableequivalent experience.

• Minimum5-7+ product management experience

• Experience defining, building, and launching complex systems/platforms

Preferred Certifications
NA

Knowledge & Skills

• Deep mastery of marketing fundamentals and product development frameworks, with the ability to apply them at scale across complex, high‑volume portfolios. Prior experience in high‑tech and personal computing markets strongly preferred.

• Exceptional customer empathy and insight leadership, with a proven ability to uncover latent customer needs, translate pain points into strategic problem statements, and influence product direction through customer‑backed evidence.

• Demonstrated success owning and scaling large, high‑volume product categories, including managing complexity across multiple form factors, regions, and price segments while driving sustained business results.

• Recognized leader in cross‑functional environments, effectively influencing business, product development, supply chain, procurement, and operations teams to align on priorities, manage dependencies, and deliver outcomes.

• Highly analytical and strategic thinker, adept at business evaluation, market sizing, and trade‑off analysis, with the ability to clearly articulate recommendations, risks, and implications to senior leadership and external partners.

• Distinguished product strategist with a customer‑ and experience‑centric mindset, known for shaping compelling product visions that balance differentiation, usability, and long‑term platform strategy.

• Proven ability to define, influence, and execute product and experience roadmaps, with a track record of driving alignment and delivering against complex, multi‑year plans in ambiguous environments.

• Strong capability to lead and manage external partners and ecosystems, ensuring alignment with product strategy, development timelines, and quality expectations.

• Exceptional written and verbal communication skills, with demonstrated experience influencing and collaborating with international teams, partners, and stakeholders across cultures and geographies.

• Advanced leadership and influencing skills, including the ability to build trust, resolve conflict, mentor others, and lead through complexity without direct authority.

• Proven ability to lead multiple large‑scale, time‑critical initiatives simultaneously, maintaining strategic focus while driving execution rigor and accountability.

Cross-Org Skills
• Effective Communication
• Results Orientation
• Learning Agility
• Digital Fluency
• Customer Centricity

The pay range for this role is$130,700to$205,200USD annually with additional opportunities for pay in the form of bonus and/or equity (applies to United States of America candidates only). Pay varies by work location, job-related knowledge, skills, and experience.

Benefits:

HP offers a comprehensive benefits package for this position, including:

• Health insurance
• Dental insurance
• Vision insurance
• Long term/short term disability insurance
• Employee assistance program
• Flexible spending account
• Life insurance
• Generous time off policies, including;
• 4-12 weeks fully paid parental leave based on tenure
• 11 paid holidays
• Additional flexible paid vacation and sick leave ( US benefits overview)

The compensation and benefits information is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, with or without notice, subject to applicable law.

Job -

Marketing

Schedule -

Full time

Shift -

No shift premium (United States of America)

Travel -

Relocation -

Equal Opportunity Employer (EEO) -

HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).

Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.

For more information, review HP’s EEO Policy or read about your rights as an applicant under the law here: “ Know Your Rights: Workplace Discrimination is Illegal"