Job Description

About the Team

With the mission of "Inspiring New Life and Helping Good Business," Local Services is committed to becoming the most trusted local services platform for users and partners. Through POI, Video, LIVE, Search, and other product experiences, Local Services connects users with merchants, creators, and service providers, making everyday life richer, more convenient, and more engaging while fostering a healthy ecosystem that helps businesses grow.

The TTLS Local Services Content Product Team builds AI-powered content experiences that help users discover, evaluate, and engage with local businesses. Leveraging TikTok's unique content ecosystem and cutting-edge AI technologies, including large language models, the team develops products such as POI summaries, review insights, content understanding, and recommendation features that transform user-generated content into trusted local discovery experiences. Working across global markets, the team is redefining how users discover local services through content and AI.

Responsibilities

- Lead the planning, design, and iteration of AI-powered content products for TikTok Local Services, focusing on POI data production capabilities including AI-generated location summaries, highlight extraction, trending tags, and scenario-based decision support.

- Own the end-to-end lifecycle of overseas POI data production, including data collection, processing, enrichment, and quality evaluation to ensure reliable, high-quality location intelligence for international local services.

- Unlock the value of user-generated content across TikTok, including videos, comments, and location-specific reviews, by leveraging large language models to transform unstructured content into actionable recommendation signals.

- Build AI-powered review and summary capabilities that distill community insights into concise, trustworthy, and personalized POI information, enabling users to make faster and more confident local decisions.

- Design product solutions that strengthen the connection between TikTok's online content ecosystem and offline local businesses, supporting the full user journey from discovery and inspiration to decision-making and in-store engagement.

- Deeply understand user behaviors and decision-making needs across dining, travel, entertainment, and other local service scenarios, translating market insights into scalable AI-powered content solutions.

- Translate evolving business requirements into clear product strategies, prioritized roadmaps, and executable development plans.

- Define and monitor product success metrics to continuously improve content quality, coverage, personalization, and user trust.

- Partner closely with engineering, algorithm, search, data science, and regional teams to build and optimize AI-powered local discovery experiences.

- Leverage cutting-edge AI and large language model technologies, including content understanding, summarization, tagging, and recommendation, to drive continuous product innovation.

- Localize AI-generated content by incorporating regional language, cultural context, and user behavior to deliver relevant and intuitive local experiences across global markets.

Minimum Qualifications:

- Bachelor's degree or above.

- Experience in product management for consumer internet or technology products.

- Strong analytical and problem-solving skills with the ability to leverage data to identify opportunities and drive product decisions.

- Strong business acumen and user empathy with the ability to translate complex business problems into intuitive product experiences.

- Excellent communication, cross-functional collaboration, and project management skills with the ability to thrive in a fast-paced and ambiguous environment.

Preferred Qualifications:

- 3+ Years of Experience building AI-powered products or applying AI-assisted product development methodologies.

- Experience with data production platforms, content platforms, CRM platforms, POI or location-based products, or related technology domains.

- Experience in local services (O2O), content platforms, social media, e-commerce, local discovery, mapping, or review products.

- Experience collaborating with engineering and machine learning teams to launch AI-driven product capabilities.

- Strong structured thinking, communication, and stakeholder management skills across complex cross-functional organizations.