Job Description

Team Overview:

Identity is at its core for ads monetization. It is the foundation for personalization, user insights, measurement and privacy. Our mission is to build a resilient identity graph and innovative identity products that empower TikTok ads monetization by providing valuable user insights and accurate measurement with a focus on user privacy. Join us as we shape the future for monetization identity at TikTok.

Responsibilities

- Develop and launch products to improve TikTok's identity graph

- Define the vision and strategy, and develop the roadmap for the future of resilient identity products

- Define and analyze metrics that inform product strategy and prioritization

- Collaborate with cross-functional teams to define goals and objectives that maximize the impact of user identities