ASM

Senior Principal Engineer, Global Product Management - Advanced Packaging

ASM  •  United States (Onsite)  •  14 days ago
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Job Description

Step into a career with ASM, where cutting edge technology meets collaborative culture. ​

For over 55 years ASM has been ahead of what’s next, at the forefront of innovation and what’s technologically possible. With more than 4,500 ASMers representing 70 nationalities, our people and our advanced semiconductor devices are playing a crucial role in trends such as 5G, cloud computing, AI, and autonomous driving.  But we’re more than just a tech company. We value diversity, inclusion and sustainability as we strive to make a positive impact on the world. Our development programs help support your growth, shaping your future and pushing the boundaries of innovation to unleash potential.

As a Senior Engineer, Global Product Management within ASM's Advanced Packaging business, you will play a critical role in shaping the technologies that enable next-generation semiconductor devices. This position offers a unique opportunity to work at the intersection of product strategy, technology development, and customer engagement, helping drive innovations in advanced packaging, heterogeneous integration, chiplet architectures, and next-generation interconnect solutions.

You will collaborate closely with leading semiconductor manufacturers, OSATs, IDM customers, and cross-functional teams across R&D, engineering, operations, and sales to define and commercialize differentiated solutions that address the rapidly evolving advanced packaging market. This role is ideal for a technically strong, customer-focused individual who enjoys translating market needs into successful products and business growth.

Key Responsibilities

  • Product Lifecycle Management: Lead advanced packaging product platforms from concept through commercialization, high-volume manufacturing, and end-of-life, ensuring alignment with customer roadmaps and business objectives.
  • Technology & Product Roadmap Development: Define and maintain product roadmaps that support emerging advanced packaging applications, including hybrid bonding, chiplets, 2.5D/3D integration, HBM, wafer-to-wafer and die-to-wafer processes.
  • Product Definition & Configuration Management: Own product requirements, configurations, and platform options to address diverse customer manufacturing requirements while maintaining operational efficiency.
  • Customer Engagement & Voice of Customer: Develop strategic relationships with leading semiconductor manufacturers, foundries, and OSATs to understand technology requirements, future packaging trends, and competitive positioning.
  • Market Requirements Specification (MRS): Develop and manage comprehensive market and product requirement documents aligned with customer technology roadmaps and market inflection points.
  • Strategic Marketing & Business Development: Drive market assessments, TAM analysis, customer segmentation, competitive benchmarking, and go-to-market strategies to support business growth.
  • Financial & Business Analysis: Partner with finance and business leadership to evaluate investment opportunities, develop business cases, and assess product profitability using NPV, IRR, and ROI methodologies.
  • Market Intelligence & Competitive Analysis: Monitor advanced packaging industry trends, competitor activity, customer technology roadmaps, and emerging market opportunities.
  • New Product Introduction (NPI): Lead the business planning and market readiness activities for new product launches, including customer adoption strategies, positioning, and value proposition development.
  • Cross-Functional Technology Leadership: Collaborate with R&D, engineering, applications, and operations teams to prioritize product development efforts and ensure alignment with customer requirements.
  • Strategic Ecosystem & Supplier Engagement: Build partnerships with key materials suppliers, technology partners, research institutes, and industry consortia to support technology development and market adoption.
  • Industry Presence & Product Promotion: Represent ASM at industry conferences, customer events, and technology forums; develop product messaging, technical presentations, and sales enablement materials.

Requirements

  • 5-10 years of experience in product management, technical marketing, applications engineering, process engineering, or business development within the semiconductor industry.
  • Master's or PhD in Materials Science, Electrical Engineering, Chemical Engineering, Physics, Mechanical Engineering, or a related technical field.
  • Strong understanding of advanced packaging technologies, including heterogeneous integration, chiplet architectures, hybrid bonding, wafer-level packaging (WLP), panel-level packaging (PLP), 2.5D/3D integration, TSVs, redistribution layers (RDL), and advanced interconnect technologies.
  • Knowledge of semiconductor manufacturing processes and equipment, particularly deposition, surface preparation, thermal processing, or related front-end and back-end technologies.
  • Experience working with semiconductor manufacturers, foundries, OSATs, or advanced packaging organizations.
  • Strong customer-facing skills with demonstrated success influencing technical and business stakeholders.
  • Ability to translate technology trends and customer needs into product strategies and commercial opportunities.
  • Proven ability to collaborate effectively across global, cross-functional teams.
  • Strong analytical, presentation, and business case development skills.
  • Willingness and ability to travel globally (up to 25-35%).

Preferred Qualifications

  • Direct experience supporting advanced packaging applications for AI, HPC, HBM, or next-generation logic devices.
  • Familiarity with hybrid bonding, dielectric and metallization processes, wafer-to-wafer and die-to-wafer integration, or related advanced packaging process technologies.
  • Experience with semiconductor capital equipment product management, strategic marketing, or new product introduction.

Apply today to be part of what’s next.

We make the tech that enables the chips in devices which improve lives around the world. We do this with an eye to the future, pushing the boundaries of what’s possible through cutting-edge innovation, and driving the next wave of technological breakthroughs that shape how we live, work, and connect.

To learn more about ASM, find us at asm.com and on LinkedIn, Facebook, Instagram, X and YouTube.

ASM is an equal opportunity employer and considers qualified applicants for employment without regard to race, color, religion, age, nationality, social or ethnic origin, sexual orientation, gender, gender identify or expression, marital status, pregnancy, political affiliation, disability, genetic information, veteran status, or any other characteristic protected by law.

ASM

About ASM

At ASM, we’re shaping the future at the atomic level. We enable the next generation of microchips by empowering leading semiconductor manufacturers with advanced wafer processing equipment.

Through our mastery of thin-film deposition, we create the innovative tools and solutions that shape the materials at the heart of tomorrow’s technology – powering everything from AI and next-generation healthcare to cloud computing and smarter, more energy-efficient devices.

With over 4,600 people representing more than 60 nationalities across 15 locations worldwide, we’re united by one ambition: to stay ahead of what’s next. And with research centers in seven countries and nearly a quarter of our people and profits devoted to research and development, excellence is our baseline, not our finish line.

Our pioneering thin-film deposition technologies – like atomic layer deposition, epitaxy, silicon carbide, chemical vapor deposition and vertical furnaces – help our customers push the limits of performance, speed, and efficiency. Our strong patent portfolio, flat organization, and agile way of working enable fast collaboration, global mobility, and a competitive edge far beyond our scale.

Every day, we work to make integrated circuits smaller, faster, more energy-efficient, and more powerful. Together, we’re advancing technologies that unlock new potential and improve lives.

Ready to become a master of atomic layering? Explore opportunities on our careers page or in the “Jobs” tab here on LinkedIn.

Industry
Hardware & Semiconductors
Company Size
1,001-5,000 employees
Headquarters
Almere, NL
Year Founded
1968
Website
asm.com
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