Worood, a Luxury Fashion Brans is hiring a Senior PR Specialist — Worood
Key Responsibilities
Manage PR campaigns from concept to execution, ensuring alignment with Worood's brand tone
and aesthetics.
Oversee PR package planning and coordination — from selection to dispatch and coverage
tracking.
Prepare press materials, brand stories, and collaboration briefs with a refined and consistent
voice.
Monitor and analyze PR performance, media coverage, and campaign impact.
Collaborate closely with the marketing, content, and creative teams to maintain consistent
messaging.
Support event communications and manage PR activities during brand launches and media
gatherings.
Qualifications
Bachelor's degree in Public Relations, Communications, or a related field.
2–5 years of experience in fashion, beauty, or luxury PR.
Strong writing and communication skills in both English and Arabic.
Excellent understanding of influencer marketing and digital PR trends.
Strong coordination, multitasking, and reporting abilities.
Keen eye for detail, visual storytelling, and luxury positioning
Hybrid
New Cairo
If you are interested, send your CV

Worood Intraflora is a premier floral and event design company, specializing in creating bespoke, luxurious experiences for weddings and celebrations across the UAE. With a passion for artistry and a commitment to excellence, we transform ordinary spaces into unforgettable moments, using the finest floral arrangements and innovative design concepts.
At Worood Intraflora, we take pride in delivering not just designs, but memorable experiences that leave a lasting impression. Every detail is thoughtfully crafted to match your vision, ensuring a seamless, luxurious experience for you and your guests.