Horizon Media

Senior Planner, Digital (Temp)

Horizon Media  •  Los Angeles, CA (Hybrid)  •  9 hours ago
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Job Description

Who We Are

Horizon Media, founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client serviceRenowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune,AdAge, Crain’s New York Business and Los Angeles Business Journal. Together we are building a place of belonging.

At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed,safeand empowered. We value YOU and believe that your authentic voice and unique perspectiveallowsus to create a more rewarding culture, and experience, together.

Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.

WhatYou’llDo

Media Negotiating & Buying – 25%

  • Oversee andassistin RFP creation and review of partners/site responses, compiles proposal analysis and drive partner negotiations

  • Ensure accuracy of insertion orders within internal systems tool to reserve advertising space andis responsible foraccuracy of plan details and confirmation of delivery ensuring proper protocol

  • Collaboratewith key partners during planning process, including Partners, CreativeAgenciesand biddable activation teams (e.g.Paid Search, Paid Social, Programmatic)

  • Work alongside other HorizonMediateams (Business Solutions, Investment, etc.) towards 360 partnerships, incorporating relevant extensions

Reporting & Analysis –25%

  • Monitor and report on media campaigns on an ongoing basis, providing an active voice communicating optimization opportunities and challenges to internal teams, mediapartnersand the client

  • Parse through partner ad verification and ad server data to provide critical thinking and analysis, as well as draw conclusions and discover actionable implications

  • Responsible for providing data for dashboards/Excel trackers, as needed by account, ensuring accuracy and validity of data shown

  • Effectively communicate optimization strategies,challengesand opportunities across display, mobile,socialand video

Relationship Management – 15%

  • Develop andmaintainstrong, mutually beneficial relationships with Horizon Media departments tofacilitateproblem solving,i.e.Business Solutions, Traffic, Operations, as well as clients and vendors

  • Have foresight and understanding of projects tomaintainand adjust timing of deliverables for team at large, communicating changes to managers and leadership

  • Apply knowledge of current/previousclients’ specific business and industry to enhance and further relationships

  • Begin serving as a resource and trusted partner for clients

Team Management& Delegation – 15%

  • Contribute to other junior team member(s) development (train Assistant Planners and Planners, onboard new Senior Planners)

  • Schedule check ins with junior team members,identifyinggoals and opportunities for career development, contribute to performance management

  • Guide team in setting goals, projecttasksand timelines

  • Utilize past experiences to develop Planner’s mentorship skills and abilities

  • Provide education on best practices, media principles, and industry at large

  • Participate in interview process for Assistant/Planner roles

Digital Media Strategy – 15%

  • Collaborate with supervisor on strategy, guiding assistant and planner in plan development

  • Employ HorizonMedia’ssuite of planning,evaluationand buying tools for application/analysis into competitive landscape, target digital consumption support, plandevelopmentand reporting

  • Ensuredigital strategy fits into overall brand communication goals

  • Participate in team brainstorms to kick off plan and consideration set development

  • Monitortrends, tools,opportunitiesand applications within digital environments, and appropriately apply that knowledgeto campaign strategy and client goals

  • Guide andparticipatein creation and presentation of media specific documents such as media plans,objectivesand strategies decks, and other related functions

Campaign Management & Execution – 5%

  • Oversee trafficking and site tagging, follow through to ensure sites are enabled, and functioning properly

  • Ensure accuracy of specs documents and that all materials are received from creative agency

  • Delegate and provide direction oncampaign post launch information (i.e.screenshots,linksand placement information) todemonstrateproof of placement for clients

  • Work alongside assistant media planner and media planner on mid-campaign reconciliation, billing, pacing, campaignvalidationand brand safety

Who You Are

  • Interested in the digital landscape and a desire to innovate and keep up with trends

  • Motivated and eager to learn

  • A strong writer and presenter

  • A left and right brain thinker

  • A collaborative, team-oriented worker with strong time management and organization skills

  • A problem solver with foresight and the ability to develop creative solutions

  • Detail oriented with commitment to follow through

  • Nimble and flexible to succeed in a fast-paced environment

  • A strong teamplayer, willing to roll uptheirsleeves

  • Excited to mentor andteachteam members

  • An advocate forand supporter of diversity,equityand inclusion

Preferred Skills & Experience

  • 2+ yearspreviousdigital media experience

  • Knowledge of various channelsand buying methods(video, display, programmatic, social)

  • Familiarity with marketing principles,analyticsand concepts

  • Confidence within Microsoft Office Suite

  • Experience in negotiating and constructing digital media plans

  • Competencewithin systems and tools related to the media planning process (i.e.media management system, billing system, competitive and targeting tools)

  • Mastery ofthird-party ad server and ad verifications (DCM, Double Verify,Innovidpreferred)

  • Familiarity with biddable channels and partner direct

Certificates, Licenses and Registrations

This role does not require certificates,licensesor registrations.

Physical Activity and Work Environment

This role does not require any physical activity.

The statementshereinare intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties and skillsrequired ofpersonnel so classified. Furthermore, they do notestablisha contract for employment and are subject to change at the discretion of the employer.

Salary Range: $1,275.00 to $1,538.00 a week. A successful applicant’s actual weekly or hourly rate may vary based upon, but not limited to, skill sets, experience and training, licensure/certifications, and equity.

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Base Pay

The statements herein are intended to describe the general nature and level of work being performed by employees, and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.

Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Horizon Media

About Horizon Media

Horizon Media is a leader in driving business-based outcomes for marketers. The company was founded in 1989, is headquartered in New York, and has offices in Los Angeles and Toronto. With estimated billings of $8.7 billion and over 2,300 employees, Horizon is the third largest U.S. media agency according to COMvergence data.

Recognized as one of the world’s ten most innovative marketing and advertising companies by Fast Company, Horizon Media has been named Media Agency of the Year by MediaPost, Adweek and AdAge and is known for its highly personal approach to client service. Renowned for its culture, Horizon is also consistently named to all the prestigious annual Best Places to Work lists published by Fortune, Forbes, AdAge, Crain’s New York Business and Los Angeles Business Journal; including “Best Workplaces for Diversity,” “Best Workplaces for Women,” and “Best Workplaces for Millennials” honors.

Bill Koenigsberg, President, CEO and Founder of Horizon Media, has earned almost every industry accolade and, in 2019, garnered the marketing’s highest honor when he was inducted into the American Advertising Federation (AAF) Hall of Fame.

TOGETHER WE'RE BUILDING A PLACE OF BELONGING

At Horizon, diversity, equity and inclusion are pillars of our culture. Numerous studies show that a more diverse workplace benefits everyone in so many ways; employees, organizations and their clients. When people feel that they belong and are included, they become committed and feel empowered to be more innovative. And that is the workforce we strive to have.

We welcome everyone and do not discriminate based on gender, race, religion, sexual orientation, age or disability. We want you to feel welcomed, safe and know that you’re a vital member of our community.

For more information, visit:

www.horizonmedia.com or www.horizonmedia.com/careers.

Industry
Marketing & Advertising
Company Size
1,001-5,000 employees
Headquarters
New York, New York
Year Founded
1989
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