The Place Nigeria

Senior Marketing Strategist

The Place Nigeria  •  Lekki, NG (Onsite)  •  1 month ago
Expired
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Job Description

The Place - We are a fast growing, world class, and dynamic, multi-billion Nigerian conglomerates, established and managed by a team of professionals with decades of management consulting and accounting experience/ training from Arthur Andersen (now KPMG in Nigeria). We are a profitable player in the QSR sector of the Hospitality industry in Nigeria with great prospects and staff strength of over 1000 employees. Currently, our operations span across 36 locations in Lagos and Abuja, Nigeria, with rapid expansion plans to penetrate more locations in the short to medium term.

We are looking for an analytical and detail-oriented marketing strategist to assist with improving the operations and decision-making of our business. The marketing strategist's responsibilities include researching, collecting, analyzing, interpreting data and using the data to guide the business's decision-making.

The marketing strategist should be prepared to work across various departments, such as marketing, product development, business operations, finance. As such, the prospective must possess excellent mathematical, critical thinking, and communication skills. The prospective must be disciplined and accountable enough to work both independently an as an active member of a team.

JOB RESPONSIBILITIES:

  • Analyzing past operations' results and performing variance analyses.
  • Identifying and analyzing trends, forecasts as well as recommending improvements to the business processes.
  • Researching market trends, conducting surveys, analyzing data from competitors, and analyzing the business's operations, expenditures and customer retention to identify patterns of potential issues or improvements.
  • Using data analysis and interpretations to guide the decision-making of the business.
  • Using operations data to develop pricing models and identify areas for improvement.
  • Using statistical, economic, and data modeling techniques and tools.
  • Organizing and analyzing data, creating charts and graphs, and presenting findings to the team.
  • Providing recommendations to improve future business operations.
  • Organizing and storing data for future research projects.
  • Testing processes, policies, and protocols for efficiency and improvements.

Qualifications

  • A bachelor's degree in marketing, finance, business development or related field.
  • Experience in brand management, business growth, business development and business expansion would be advantageous.
  • Strong mathematical, analytical, and data modeling skills.
  • The ability to manipulate large, complex data sets into manageable, understandable reports.
  • Excellent problem-solving, communication, and team-working skills.
  • Familiarity with data modeling software and Excel software.
  • Attention to detail and organizational skills.
  • Having actively worked in a mrketing agency would be a plus.

Additional Information

Candidates who do not meet the above criteria need not apply. If you meet the above criteria please send your Curriculum Vitae not later than 2Weeks to the date of this publication.

The Place Nigeria

About The Place Nigeria

The Place is a trademark of Smackers Limited, a company set up in 2003 to explore opportunities in the Food sector in Nigeria. Over time, the company has expanded it operations to include Nightclubbing, Hospitality, Farming and currently operates out of Six locations: Isaac John GRA, Adeola Odeku Victoria Island, Admiralty Way, Lekki Phase one, Alausa Ikeja, Maryland Mall and Circle Mall in Lekki.

The company’s plan is to aggressively grow organically by establishing other outlets firstly focused on Lagos State (particularly the Island section of Lagos State) and other favourable locations such as Abuja and Port Harcourt.

Industry
Food & Beverage
Company Size
201-500 employees
Headquarters
GRA Ikeja, NG
Year Founded
2003
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