Job Description

We are seeking an experienced Senior Marketing Manager with a strong background in Asset Management, ETF Marketing, and Financial Services Marketing to support the delivery of high-impact marketing initiatives for the client. The successful candidate will work closely with cross-functional partners — including business stakeholders, product teams, agency partners, and marketing functions — to develop and execute integrated marketing strategies that align with business objectives and brand standards.

This role is ideal for a strategic, detail-oriented marketing professional who thrives in a fast-paced environment and has experience managing complex marketing campaigns, vendor relationships, reporting, and stakeholder engagement within regulated financial services organizations.

Location: Toronto, ON (Onsite)
Contract Length: 12 Months (Extension or FTE Conversion Possible)
Hours: 9 AM–5 PM EST

Pay: T4: $61.5 // IC: $71
RESPONSIBILITIES

• Lead and manage integrated marketing campaigns end-to-end, from strategic planning through execution and performance analysis.
• Develop and execute marketing plans aligned with business objectives, brand standards, and client acquisition/retention strategies.
• Partner with internal stakeholders, external agencies, and vendors to deliver effective marketing solutions and campaigns.
• Act as the day-to-day contact for marketing vendors and support the implementation, maintenance, and optimization of vendor solutions.
• Provide strategic marketing advice and recommendations to business stakeholders and senior leadership.
• Analyze campaign performance, business trends, customer insights, and market data to inform decision-making and improve marketing effectiveness.
• Coordinate marketing budgets, reporting, and performance tracking against established objectives and milestones.
• Develop dashboards, reports, and presentations to communicate campaign results, recommendations, and strategic insights.
• Identify emerging trends, risks, and opportunities to support continuous improvement and innovation across marketing initiatives.
• Collaborate cross-functionally to ensure alignment between marketing, sales, product, and business strategies.
• Support the execution of enterprise and business unit strategic initiatives through effective planning and stakeholder coordination.
• Monitor project timelines and deliverables, proactively identifying and resolving issues impacting execution.
• Apply sound judgment and risk awareness while ensuring compliance with enterprise marketing, regulatory, and risk management standards.
• Maintain strong working relationships with internal teams and external partners to support efficient delivery and operational excellence.

QUALIFICATIONS

• 5–7+ years of progressive marketing experience within asset management, ETFs, financial services, or banking environments.
• Strong experience developing and executing integrated marketing campaigns and strategic marketing plans.
• Demonstrated experience supporting marketing initiatives related to investment products, asset management, or ETFs.
• Experience working with agencies, vendors, and cross-functional business stakeholders in large enterprise environments.
• Strong understanding of marketing analytics, reporting, budgeting, and campaign performance measurement.
• Ability to analyze data, identify trends, and provide actionable business recommendations.
• Excellent verbal and written communication skills with the ability to influence stakeholders at multiple levels.
• Strong collaboration, relationship management, and stakeholder engagement skills.
• Ability to manage multiple priorities and deliver results in a fast-paced environment with minimal supervision.
• Proficiency with marketing reporting tools, dashboards, Excel, PowerPoint, and related business applications.

PREFERRED

• Previous experience within large financial institutions or regulated enterprise environments.
• Media agency experience or experience working closely with agency partners.
• Experience supporting asset management, investment products, or ETF-focused marketing initiatives.
• Knowledge of financial services compliance, governance, and risk management practices.
• Experience building executive-level presentations, reporting dashboards, and performance summaries.

EDUCATION

• Post-secondary degree or diploma in Marketing, Business, Advertising, Communications, or related discipline.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or other non-merit factor. We are committed to creating a diverse and inclusive environment for all employees.