WSP in Africa

Senior Marketing Lead

WSP in Africa  •  $92k - $149k/yr  •  Orlando, FL (Onsite)  •  4 hours ago
Apply
AI can make mistakes so check important info. Chat history is never stored.

Job Description

This Opportunity

What if you could redefine what’s possible? With us, you can.

You want purpose. Growth. Opportunity. People who get it. We are the home of ambitious, passionate, and innovative world shapers. With an unmatched breadth and depth of engineering, advisory, and science-based expertise, our global minds unite to power local solutions. We are pathfinders and impact makers.

We are Visioneers. We are WSP.

The Opportunity – Your Impact Starts Here

As a Senior Marketing Lead – U.S. Region, you will play a critical role in shaping and advancing marketing strategies that support WSP’s growth priorities in the U.S. Working within a global business partner model, you will translate business priorities, market intelligence, and global strategy into focused regional marketing plans that strengthen positioning, support business development, and help drive growth across assigned high growth areas.

This is a senior, strategic role for a marketer who thrives in a matrixed environment, brings strong business judgment, and knows how to influence across functions and leadership levels. You will serve as a trusted advisor to senior business stakeholders, guiding marketing priorities and helping translate strategy into action in a way that is relevant to the U.S. market.

Your Impact

  • Develop and advance regional marketing strategies and activation plans for assigned high growth areas in alignment with business priorities and global direction.
  • Translate business priorities, market intelligence, client priorities, and growth objectives into focused marketing recommendations and action plans that drive growth in the priority areas.
  • Serve as a trusted strategic marketing advisor to senior business leaders, contributing perspective on positioning, prioritization, and market-facing decisions.
  • Partner with global marketing leads and regional stakeholders to ensure marketing strategies are relevant, aligned, and effective in the U.S. market.
  • Lead through influence in a matrixed environment, guiding cross-functional and indirect contributors to deliver coordinated marketing initiatives.
  • Support priority pursuits, business development efforts, and strategic growth opportunities through differentiated marketing activation.
  • Lead account-based marketing for named priority accounts in close collaboration with BD and Global partners.
  • Build demand generation and integrated lead acquisition programs that deliver qualified pipeline.
  • Track performance of marketing activity and recommend adjustments based on results, changing priorities, and business needs.

Who You Are

Required Qualifications

The Skills That Set You Apart

  • Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
  • 7+ years of experience developing and executing B2B or professional services marketing strategies.
  • Proven ability to advise senior stakeholders and influence decisions through strong business understanding, judgment, and communication.
  • Experience working across a matrixed organization and coordinating work through indirect or cross-functional teams.
  • Strong communication, collaboration, and relationship-building skills across levels, functions, and geographies.
  • Experience designing and running ABM, demand generation, and multichannel integrated programs for complex B2B buying cycles is preferred.
  • Knowledge of marketing technologies, digital channels, and performance measurement approaches is an asset.
  • Experience in engineering, consulting, professional services, or a similarly complex B2B environment is an asset.

Why Choose WSP?

We exist to shape communities to advance humanity. The brightest engineers, advisors, and scientists from across the globe call WSP home.

A global community of brilliant minds – your next idea, mentor, or opportunity is always within reach.

Limitless opportunities start here. Whether it’s across the country or around the globe, we’ll help you tailor your role to match your ambition, because your growth drives ours.

Flexible work, real balance – we recognize the importance of balance in our lives and encourage you to prioritize the balance in yours.

Join Us in Making an Impact

If you’re ready to bring your expertise to projects that matter, we want to hear from you. Apply now and let’s build something great together.

WSP Benefits:

WSP provides a comprehensive suite of benefits focused on a providing health and financial stability throughout the employee’s career. These benefits include coverage related to medical, dental, vision, disability, and life; retirement savings; paid sick leave; paid vacation (or other personal time); paid parental leave; and paid time off for purposes of bereavement, voting, and/or attendance at naturalization proceedings.

Compensation:
Expected Salary (all locations): $91,900.00 - $148,800.00
WSP USA is providing the compensation range that the company in good faith believes it might pay and offer for this position, based on the successful applicant’s education, experience, knowledge, skills, abilities in addition to internal equity and specific geographic location. WSP USA reserves the right to ultimately pay more or less than the posted range and offer additional benefits and other compensation, depending on circumstances not related to an applicant’s sex or other status protected by local, state, and/or federal law.

#LI-AB3

About WSP

WSP USA is the U.S. operating company of WSP, one of the world's leading engineering and professional services firms. Dedicated to serving local communities, we are engineers, planners, technical experts, strategic advisors and construction management professionals. WSP USA designs lasting solutions in the buildings, transportation, energy, water and environment markets. With more than 15,000 employees in over 300 offices across the U.S., we partner with our clients to help communities prosper.

www.wsp.com

WSP provides a flexible and agile workplace model while meeting client needs. Employees are also afforded a comprehensive suite of benefits including medical, dental, vision, disability, life, and retirement savings focused on providing health and financial stability throughout the employee’s career.

At WSP, we want to give our employees the challenges they seek to grow their careers and knowledge base. Your daily contributions to your team will be essential in meeting client objectives, goals and challenges. Are you ready to get started?

WSP USA (and all of its U.S. companies) is an Equal Opportunity Employer Race/Age/Color/Religion/Sex/Sexual Orientation/Gender Identity/National Origin/Disability or Protected Veteran Status.

The selected candidate must be authorized to work in the United States.

NOTICE TO THIRD PARTY AGENCIES:

WSP does not accept unsolicited resumes from recruiters, employment agencies, or other staffing services. Unsolicited resumes include any resume or hiring document sent to WSP in the absence of a signed Service Agreement where WSP has expressly requested recruitment/staffing services specific to the position at hand. Any unsolicited resumes, including those submitted to hiring managers or other business leaders, will become the property of WSP and WSP will have the right to hire that candidate without reservation – no fee or other compensation will be owed or paid to the recruiter, employment agency, or other staffing service.

WSP in Africa

About WSP in Africa

We are one of the world’s leading professional services firms, uniting our engineering, advisory and science-based expertise to shape communities to advance humanity.

From local beginnings to a globe-spanning presence today, we operate in over 50 countries and employ approximately 73,000 professionals, known as Visioneers.​

Operating from South Africa, and with a team of over 650+ we deliver innovative projects across sectors: Transport & Infrastructure, Property & Buildings, Earth & Environment, Water, Power & Energy and Mining & Metals.​

Visit us at https://www.wsp.com/en-ZA/

#WeAreWSP

Industry
Consulting & Advisory
Company Size
501-1,000 employees
Headquarters
Johannesburg, ZA
Year Founded
1885
Website
wsp.com
Social Media