Job Description

We are searching for a dynamic and energetic Marketing Executive to join our Integrated B2B Marketing team at Samsung. In this role, you will be a pivotal driver in coordinating and executing comprehensive marketing communications across our B2B solutions and broader product ecosystem.
This role supports Integrated B2B marketing activities, localizing global campaigns to drive business growth and maintain brand consistency across all B2B product categories. If you are eager to make a real impact and passionate about translating complex business priorities into compelling brand storytelling, we want to hear from you.

Role and Responsibilities

• Campaign Planning & Execution End-to-end management, adaptation, and optimization of 360° integrated marketing campaigns and product launches aligned with Samsung’s global brand guidelines and local sales objectives.
• Agency & Partner Management Serve as the point of contact for external creative, digital, media, PR, and event agencies to ensure high-quality deliverables, strict timeline adherence, and optimal budget utilization.
• Event & Trade Marketing Lead the operational blueprint for local B2B events, trade shows, and product launches—managing end-to-end logistics, vendor sourcing, stakeholder communications, and localize marketing collateral development.
• Cross-Functional Collaboration Partner closely with local Product, Sales, and broader Marketing IMC teams to drive seamless product integration, campaign execution, and align marketing activities with commercial pipeline goals.
• Data Analytics & Insights Monitor, analyze, and report on local campaign KPIs and performance metrics. Utilize data-driven insights to provide optimizations and post-mortem campaign reports.
• Cross-functional collaboration across internal teams such as sales, product, and the wider marketing teams to ensure seamless product integration and campaign execution
• Analyse campaign performance using key metrics and data-driven insights for optimisation
• Brand Stewardship Maintain brand consistency across all touchpoints and ensure messaging aligns with Samsung’s Integrated B2B objectives and standards

Skills and Qualifications

• Bachelor’s Degree in Marketing or a related field
• Min. 3 4 years in marketing or marketing support role
• Comfortable in a fast-paced, agile, and sometimes ambiguous corporate environment
• Excellent communication and project management skills; comfortable working in a fast-paced, cross-functional environment
• Strong team player with ability to build collaborative relationships with key stakeholders throughout the organization
• Highly motivated, proactive and results-driven mind-set
• Proven working experience covering various aspects of marketing.
• Basic analytical mindset with the ability to draw insights from campaign data and experience in campaign reporting
• Experience with basic public relations work or managing influencers will be an advantage
• Proficiency in Microsoft Office specifically PowerPoint and Excel. Adobe Photoshop or Illustrator is a plus

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