Job Description

Senior Marketing Coordinator

Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours (PST Required)

About the Role

We’re hiring a highly organized and execution-driven Senior Marketing Coordinator to support day-to-day executive operations, marketing execution, content coordination, and program administration.

This is a hands-on, multi-functional role for someone who thrives in structured yet entrepreneurial environments, pays close attention to detail, and takes ownership of follow-through across executive support and marketing systems.

This role is not strategic marketing leadership — it is focused on consistent execution, organized implementation, and ensuring that marketing, content, communication, and administrative workflows run smoothly and correctly the first time.

What You’ll Own

Core Executive & Operational Support

• Support day-to-day administrative coordination
• Manage calendar organization, scheduling, and communication workflows
• Maintain structured project tracking sheets and ensure task follow-through
• Proactively identify workflow gaps and flag inefficiencies

Marketing Execution & Social Media Management

• Create, design, schedule, and publish content across:
• LinkedIn
• Facebook
• Instagram
• Community groups
• Manage engagement, direct messaging, and community interaction
• Track engagement metrics and maintain organized performance reporting
• Assist in monitoring and setting up advertising campaigns for programs and events

Content Creation & Program Materials

• Edit and produce short-form video content and graphics aligned with brand messaging
• Format and organize program documents including:
• Scripts
• Guides
• Workbooks
• Cheat sheets
• Maintain consistency in branding and content presentation across platforms

Email Marketing & CRM Management

• Build and manage email workflows using GoHighLevel
• Execute outreach campaigns and follow-ups for prospects and participants
• Maintain clean CRM records and accurate pipeline tracking

Program & Membership Administration

• Organize digital program materials and manage updates
• Track member progress and support participant communication
• Troubleshoot minor technical issues within online platforms

Research, Lead Generation & Digital Support

• Conduct research to build Ideal Client Profiles and prospect lists
• Support lead generation initiatives and outreach campaigns
• Assist with minor website updates and account setups
• Compile reports and findings to support decision-making

Communication & Administrative Coordination

• Maintain clear, professional written communication
• Organize inbox management and prioritize urgent matters appropriately
• Ensure documentation and shared files remain structured and accessible

Must-Have Experience & Skills

• Proven experience in:
• Executive assistance
• Marketing coordination
• Digital operations support
• Experience supporting founders, coaches, or entrepreneurial businesses is preferred
• High proficiency in Google Workspace:
• Docs
• Sheets
• Drive
• Calendar
• Experience using GoHighLevel CRM or similar marketing automation platforms
• Proficiency in Canva and video editing tools such as:
• Veed
• OpusClips
• Similar platforms
• Strong understanding of:
• LinkedIn
• Facebook
• Instagram
• Strong written English communication skills
• Highly organized with strong multitasking ability in fast-moving environments
• Self-motivated and capable of working independently with minimal supervision
• High attention to detail with strong execution discipline

Key Metrics for Success

• Consistent and timely social media content execution
• Clean, organized, and up-to-date CRM and email workflows
• High engagement and responsive community management
• No missed follow-ups in lead or participant communication
• Well-organized program materials and digital assets
• Strong leadership confidence in operational reliability and support

Interview Process

• Initial Screening Call
• Marketing & Systems-Focused Interview
• Practical Task (Content or Workflow Exercise)
• Final Interview
• Internal Review & Approval
• Offer & Onboarding