If you have what it takes to become part of the Vistra family and would like to start a promising career with a global leader, take a look at the exciting employment opportunities that are currently available and apply online.
As part of the Strategic Planning and Performance Management team, Sr Manager, Strategy & Portfolio Optimization leads end‑to‑end, executive‑visible strategic initiatives that drive profitable growth and long‑term value creation in Vistra’s residential retail portfolios. Acting as a thought partner to senior leadership, the Senior Manager will frame ambiguous problems, develop rigorous analytical insights, and translate strategy into actionable initiatives across the enterprise for the existing portfolio and growth opportunities.
Key Accountabilities
•Lead cross-functional teams in assessing acquisition and retention strategic opportunities across the Residential portfolio, driving profitable growth across ERCOT and national markets
•Define and lead portfolio‑level analytics that inform market positioning, lifecycle strategy, and investment prioritization
•Identify, size, and scale high‑ROI growth and lifecycle opportunities through deep‑dive analytics and experimentation.
•Translate data and analysis into clear, fact-based recommendations for senior leadership
•Coordinate cross-functional execution of priority initiatives and support transition to sustainable operating ownership
•Integrate market, customer, and operational insights into ongoing go-to-market and growth strategy discussions
•Build and lead approval of investment‑grade business cases for campaigns, revenue initiatives, and enabling technology
•Lead, mentor, and develop analytical talent, setting a high bar for insight quality, ownership, and business impact.
Education, Experience, & Skill Requirements
•Bachelor’s degree in business or related field; MBA or other related advanced degree preferred
•8-10 significant professional experience in strategy, financial & data analysis or consulting role; 10+ year preferred
•Understanding of general accounting principles
•Demonstrated track record of leading cross functional projects with exposure to executive leadership
•Experience working in and achieving strong results in a fast paced competitive consumer services business
•Experience with Python, SQL and Visualization; comfortable with manipulating and analyzing big data to identify actionable segments and insights
Key Metrics
•Drive incremental acquisitions while maintaining profitability throughout customer lifecycle (Gains)
•Optimize cross channel sales approaches (CPA, Gains)
•Analysts under the Sr Manager should show demonstrable improvement and growth over time
•Manage portfolio optimization through customer lifecycle management and customer retention activities (CLV, Unit Margin, Gains)
•Develop and implement strategies to drive key performance priorities and outcomes, including profitability and customer count metrics (Profitability, Unit Margin, NPV, PV/I)
•Demonstration of effective collaborative relationships with key business stakeholders, peers, and direct reports
Job Family
Marketing
Company
Vistra Retail Operations Company
Locations
Irving, TexasTexas
It is the policy of the Company to comply with all employment laws and to afford equal employment opportunity to individuals in all aspects of employment, including in selection for job opportunities, without regard to race, color, religion, sex, sexual orientation, gender identity, pregnancy, national origin, age, disability, genetic information, military service, protected veteran status, or any other consideration protected by federal, state or local laws.
TXU Energy has a long-standing history of doing the right things for our customers. It starts with the basics — providing electricity plans with easy-to-understand terms and straightforward pricing you can count on. But our responsibility doesn't end there, and neither does our commitment to our customers.
TXU Energy is a subsidiary of Vistra (NYSE: VST), a leading Fortune 500 integrated retail electricity and power generation company based in Irving, Texas, that provides essential power resources to customers, businesses, and communities from California to Maine.
Vistra is the largest competitive power generator in the U.S., with a capacity of approximately 41,000 megawatts, or enough to power 20 million homes, operating in all of the major competitive wholesale markets in the country. Vistra is a leader in the energy transformation and expansion with an unyielding focus on reliability, affordability, and sustainability, powered by a diverse portfolio that includes natural gas, nuclear, coal, solar, and battery energy storage facilities. The company continues to grow its zero-carbon resources, operating the second-largest fleet of competitive nuclear power plants in the country, substantial battery energy storage capacity, and a growing number of solar facilities.
Vistra is one of the largest competitive electricity providers in the country and takes an innovative, customer-centric approach to retail, offering solutions to meet customers’ needs, including more than 50 renewable energy plans. Through its family of retail brands, Vistra serves approximately 5 million residential, commercial, and industrial retail customers. Learn more about how Vistra is powering a better way forward at vistracorp.com.
