Job Description

Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

Your New Role

HBO Max is searching foraSenior Manager, Social MediaStrategyand Insights–LATAMbased in our Warner Bros. Discovery Mexico City office.This roleis responsible forturning social data into actionable insights thatoptimizecontent performance,deepen audience engagement, and drive business decisions—particularly across Latin American markets.

You will partner cross-functionally with marketing, content, brand, andglobalanalytics teams to elevate our social strategy through advanced reporting, social listening, and data science methodologies.Cross-cultural awareness, curiosity andtrend-spotting, and storytelling with dataa must!

Key Responsibilities

• Lead end-to-end social performance measurement, including data collection, analysis, and reporting

• Develop andmaintaindashboards and reporting frameworks that drive strategic decision-making

• Identify trends, anomalies, and performance drivers across platforms (e.g., Meta, TikTok, YouTube, X, etc.)

• Partner withsocial listening agencies andglobaldata science teams to applyadvanced analytics, modeling, and forecasting

• Translate complex data into clear, actionable insights and recommendations

• Inform content strategy, audience growth, and campaign optimization through data-backed insights

• Develop audience segmentation frameworks, with a strong focus on Latin American consumer behavior

• Identifycultural, behavioral, and platform trends across LATAM markets to guide strategy

• Oversee social listening initiatives tomonitorbrand sentiment, conversation trends, and emerging topics

• Analyze competitive landscape and industry benchmarks

• Surface risks, opportunities, and cultural moments in real time

• Reporting & Stakeholder Communication

• Build and deliver executive-level reports and presentations

• Communicate key findings and recommendations to senior stakeholders in a compelling way

• Establish best practices for measurement consistency across teams and regions

• Team Leadership & Cross-Functional Collaboration

• Collaborate with content, media, brand, and regional teams to align on performance goals

• Serve as a thought leader in social analytics and innovation

Qualifications

• 7+ years of experience in social media strategy, analytics, digital insights, or related field

• Experience working with or analyzing Latin American audiences and markets

• Proven ability to influence strategy through data storytelling

• Expertisewithsocial analytics and listening tools (e.g., Sprinklr,ListenFirst, Looker)

• Strongproficiencyin data visualization tools (e.g., Tableau)

• Experience working with large datasets and familiarity with data science concepts (e.g., segmentation, regression, predictive modeling)

• Exceptional ability to synthesize complex data into clear narratives

• Strong presentation and stakeholder management skills

• Deep understanding of social platforms, algorithms, and content performance dynamics

• Strong cultural fluency and understanding of Latin American markets and audiences(e.g.Mexico,Brasil, Argentina, Colombia, Peru)

• English andSpanish and/or Portugueseproficiencypreferred

• Knowledge of the entertainment industry

• Passion for pop culture

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, union status, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.

If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.