
Senior Manager, Salesforce Marketing CloudTechnicalArchitect
At Chanel, we are focused on creating an inclusive culture that nurtures personal growth, contributing to collective progress. We believe the uniqueness ofeach individualincreases the diversity, complementarity, and effectiveness of our teams. We strongly encourage your application, as we value the perspective,experienceand potential you could bring to CHANEL.
About the role:
CHANEL is looking for a Senior Manager, Salesforce Marketing CloudTechnicalArchitect,to join our TECH CRM team in New York CityIn this role, you will play a keypartin overseeing theSFMarketing platform and supporting the broader Marketing Technology ecosystem. Your responsibilities will include setting technical standards, ensuringreleasequality, and guiding integration and data design decisions. You will also focus on reducing repeat incidents, which will help Campaign Operations streamline campaign builds and enable Managed Services to integrate audiences and data more securely. This, in turn, will help decrease the volume of support tickets. The MarketingCloudTechnicalArchitectshould have a comprehensive understanding of Client Data and Martech landscape& experienceleadingthe development of advanced client analytics capabilities.It’salso important to recognize how Martech strategies influence business outcomes.
This role interfaces with partners from several internal teams (including, but not limited to Fashion, F&B, WFJ, Client Analytics, Legal DCX, and various Tech Functions) and is a key partner to develop technically sound solutions to drive the business in a complex luxury retail environment.Reporting to theSenior Group Director of CRM Technology and Client Analytics, this person willbe responsible forthe success of technical architecture, integration, and best practices related to Salesforce Marketing CloudOur ideal candidate will havea minimum of 7years inSalesforceMarketing Technology and a passion for leading product evolution.
Whatimpactyou can create at CHANEL:
Architect Powerful Solutions: Design robust Marketing Cloud architecture, including data models and automation frameworks that deliver seamless and scalable campaign execution
GuideKeyDecisions: Influence platform configurations, custom development, and integration patterns, ensuring each solution is tailored to Chanel’s business needs
Integrate Seamlessly:Technical oversiteof Salesforce Marketing Cloudconnectivity withCRM system,client engagement channels, and personalization platforms,ensuringa unifiedclientexperience
Ensure Smooth Data Operations: Develop APIs, data connectors, and middleware for real-time data flow, enablingaccurateandtimelyinsights across teams
OptimizeAutomations: Build and refine advanced automations using tools like Automation Studio and Journey Builder,leveragingscripting to personalize every client interaction, in partnership withthe business
Drive PersonalizationTechnology Lead the technical integration of dynamic content, segmentation, and personalization logic, elevating the client journey
Champion Data Excellence: Model client data, orchestrate ETL processes, and define data extension strategies that support marketingobjectivesand drive business growth
Safeguard Data Integrity: Maintaindata hygiene, security, and compliance across all integrated systems, upholding Chanel’s reputation for excellence and trust
Set Technical Standards: Establishand enforce best practices in coding, documentation, and platform management, ensuring every project meets Chanel’s exacting standards
Mentor & Empower: Guide and train developers, administrators, and marketers on SFMC capabilities, fostering a culture of continuous learning and technical mastery
Lead Collaboration: Act as the technical bridge between business stakeholders, Tech, and Salesforce support, translating business goals into actionable technical solutions
Promote Data Literacy: Document and explain data models, enabling teams to confidently access and leverage client data for impactful campaigns
Enable Self-Service: Develop and share reusable query templates, dashboards, and reports, empowering teams with the tools and knowledge they need to succeed
Ensure Compliance: Implement and enforce stringent data privacy standards and regulatory requirements, conducting regular audits to protect client information
Support Insights: Extract, transform, and analyze large datasets using SQL in BigQuery; build andmaintainLooker dashboards and visualizations; and generate detailed, technical solutions to support data-driven decision-making
You are energized by:
Being highly collaborative, adaptable to different audiences and ways of working
Ability to navigate and influence cross-functionally, acting as a team player
Strong relationship management skills
Entrepreneurial spirit
Strong organizational & management skills, ability to multi-task concurrent projects and help team adhere to deadlines
Ability to independentlyidentifyissues, collect data,establishfacts, and draw valid conclusions
What you will bring to the team:
Minimum of7years of hands-ontechnicalarchitectureexperience with Salesforce Marketing Cloudandother leading marketing automation platforms (e.g., Adobe Campaign, Oracle Eloqua, HubSpot)
In-depth understanding of marketing data processing, including data segmentation, transformation, and audience management
Strong analytical skills with the ability to interpret data, generate insights, andoptimizemarketing campaigns based on performance metrics
Excellent communication and presentation skills, capable of conveying technical concepts to both technical and non-technical stakeholders
Proficient with data integration tools and processes for connecting Salesforce Marketing Cloud to other systems (e.g., CRM, web platforms, POS, analytics tools)
Experience with API integrations, ETL processes, and third-party data connectors relevant to marketing platforms
Working knowledge of data privacy regulations (e.g., CCPA, GDPR) and best practices in managing customer data securely
Demonstrated ability to troubleshoot, resolve data issues, and ensure data quality within marketing technology environments
Ability to work collaboratively in cross-functional teams and manage multiple projects in a fast-paced environment
Ability to communicate with technical and executive stakeholders
Position Logistics:
Based in New York City with hybrid work model – 3 days on-site minimum in MidtownManhattan -New York City(NYC preferred, will consider candidates for office in Piscataway, NJ)
Minimum of 7 years of experience in Technical Architecture with a minimum of 5years ofSalesforceMarketing Cloudexpertise Salesforce Certifications- Marketing Cloud Administratoris stronglypreferred
Bachelor’s degree or equivalent experience. A master’s degree is a plus
*Chanel, Inc. reserves the right to edit, change, or make exceptions on designations where circumstances where deemed appropriate
Compensation:
The anticipated base salary range for this position is $87,500-$190,000. A base salary is one component of the total compensation for this position. Other forms of variable pay [may/will] be offered for this position. Other components [may/will] include bonus potential, benefits, and/orperks
Benefits and Perks:
Wellbeing resources include dedicated paid time off for wellbeing (2-week August Office Closure) and a Wellbeing fund
Family and care giving benefits (inclusive of parental leave, fertility support, MilkStork, and Care.com Membership)
Generous paid time off policies to include vacation, holiday, sick and volunteer days
401K and other incentives
Robust healthcare offerings; medical, dental, vision, MDLIVE (virtual care), One Medical, Flexible Spending Accounts (Health Care & Dependent Care), Health Savings Account and Employee Assistance Program
Life insurance, Accidental Death & Dismemberment, Short Term Disability, Long Term Disability, Health Advocate, International Business Travel Accident & Medical, and Commuter Transit & Parking
Additional Information:
Chanel is a private company whose values are grounded in creating conditions for people to perform at their best and feel fulfilled and confident in their work. We offer a unique work environment where individuals are encouraged to better understand the brand, the business, and motivations, so that together we can unlock the possibilities of growth. This is reflected in:
Diversity and Inclusion:
At CHANEL, we are intentional in promoting Diversity & Inclusion. We foster respect, empathy, and dignity for all. We believe strongly that the diversity of our people across the full spectrum of human differences is essential to our organisation and the connections we have with each other and our clients.
We offer Employee Resource Groups in the US that are voluntary, open to all, employee-led groups formed around a shared identity or lived experience, whose aim is to foster a diverse, inclusive, and equitable community aligned with the values and missions of the communities they support.
Chanel Community:
CHANEL Community empowers our employees to channel their passions, talents and sense of purpose to contribute to and learn from our communities.
Employees are encouraged to take time off annually to volunteer through the CHANEL Community. CHANEL also matches employee donations to select charitable organizations.
Sustainability:
CHANEL Mission 1.5° is our climate action plan. It is focused on transforming the business in line with the ambitions of the Paris Agreement on climate change to limit the average global mean temperature increase to 1.5 degrees Celsius above preindustrial levels.
Employees are encouraged to contribute to our US Sustainability efforts at the corporate level and within the divisions, through organized taskforces and initiatives.
Arts and Culture:
We are committed to extending our legacy of cultural engagement. Global support includes the CHANEL Culture Fund, which supports a select group of leading art culture institutions across the globe, and the CHANEL Next Prize for the next generation of creative talent. US support currently includes Annual sponsorship of the MoMA film program, Tribeca Film Festival programs and Through Her Lens, Support of the Academy Gold Fellowship for Women and Sponsorship of the BAAND Together Dance Festival at Lincoln Center.
Fondation Chanel
Since 2011, Fondation CHANEL’s mission is for women and girls to be free to shape their own destiny. Through multi-year partnerships with financial and technical support, Fondation CHANEL is committed to improving the safety and autonomy of women and adolescent girls around the world, impacting over a million women and girls in its first 10 years.
For more information, please navigate to the Fondation Chanel website here
Career and Leadership Development:
We have dedicated in-house teams focused on supporting the onboarding of employees, developing leadership skills via custom programs like Imagine Chanel People, Heart of Leadership and group and individual coaching, and blended online and live classes offered on our Bloom platform and by skilled trainers, such as Shape Your Career, to develop career building skills.
*Chanel, Inc. benefits and perks are dependent on eligibility and subject to modification by Chanel at any time.

Chanel is a private company and world leader in creating, manufacturing and distributing luxury products, including Ready-to-Wear, Accessories, Fragrances, Makeup, Skincare, Jewellery and Watches. Founded by Gabrielle Chanel in 1910, the House remains dedicated to exceptional craftsmanship and offering high-end creations. Chanel employs more than 32,000 people worldwide.
As part of this, the House promotes arts, culture and creativity, while investing significantly in key areas including research & development, sustainability, and innovation.
Chanel is dedicated to creating the conditions for people to perform at their best, building on their strengths and enabling them to benefit from new opportunities. It offers a unique working environment where people are given time to understand the brand, the business, and develop their personal motivations. This means everyone can grow, continue to be inspired and feel included, now and in the future. The company fosters true collaboration and respect for all, grounded in the belief that diversity is essential to the success of the organisation and its people.
Chanel is committed to rewarding people competitively, as well as offering initiatives such as wellbeing programmes, learning and development opportunities, and parental leave for all parents globally.