Scania Group

Senior Manager - Marketing & Business Intelligence

Scania Group  •  Bengaluru, IN (Onsite)  •  3 hours ago
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Job Description

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Manages a team of market researchers to produce market-related intelligence used in sales and marketing strategy formulation. Requires expertise in study design, interpretation, and a broad understanding of the organization's products, services, and markets. Applies marketing methodologies, gathers data from diverse sources (including sales data), monitors and evaluates market trends and activities, and makes recommendations based on the findings, proposing possible business opportunities or marketing strategies that will improve the position and profitability of the organization.

Job Responsibilities

Economic Research

Delivers prescribed outcomes for a designated part of an economic research program by working within established research systems.

Customer Needs/Experience Research

Complete research and analyze data to develop and/or support a sound understanding of customer segments, trends, needs, and expectations.

Marketing Impact Assessment

Collect customer and market data that contributes to the review of marketing activities.

Information and Business Advice

Resolve queries from internal or external customers or suppliers by providing information on complex processes and the related policies, referring to others where necessary for interpretation of policy.

Data Collection and Analysis

Collate and analyze data using pre-set tools, methods and formats. Involves working independently.

Insights and Reporting

Contribute to the preparation of various data and analytics reports.

Data Management

Help others get the most out of data management systems by providing support and advice.

Leadership and Direction

Explain the local action plan to support team members in their understanding of what needs to be done, and how this relates to the broader business plan and the organization's strategy, mission and vision; motivate people to achieve local business goals.

Performance Management

Respond to personal objectives and use performance management systems to improve personal performance. OR Monitor the performance of the team; allocate work and review completion, take appropriate corrective action to ensure timeliness and quality; contribute to formal individual performance management and appraisal.

Organizational Capability Building

Provide coaching to team members to develop their skills.

Budgeting

Monitor and analyze data using budgeting systems and protocols.

Education

  • Bachelor's Degree or Equivalent Level 6
Scania Group

About Scania Group

Scania is a world-leading provider of transport solutions committed to a better tomorrow. Our purpose is to drive the shift towards a sustainable transport system. In doing so, we are creating a world of mobility that’s better for business, society and our environment.

Employing more than 50,000 people in about 100 countries, Scania’s research and development is concentrated in Sweden, while production takes place in Europe and South America.

Industry
Automotive & Mobility
Company Size
10,000+ employees
Headquarters
Södertälje, SE
Year Founded
Unknown
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