The Aspen Group (TAG) is one of the largest and most trusted retail healthcare business support organizations in the U.S. and has supported over 20,000 healthcare professionals and team members with close to 1,500 health and wellness offices across 48 states in four distinct categories: dental care, urgent care, medical aesthetics, and animal health. Working in partnership with independent practice owners and clinicians, the team is united by a single purpose: to prove that healthcare can be better and smarter for everyone. TAG provides a comprehensive suite of centralized business support services that power the impact of five consumer-facing businesses: Aspen Dental, ClearChoice Dental Implant Centers, WellNow Urgent Care, Chapter Aesthetic Studio, and Lovet Pet Health Care. Each brand has access to a deep community of experts, tools and resources to grow their practices, and an unwavering commitment to delivering high-quality consumer healthcare experiences at scale.
ClearChoice Dental Implant Centers are a national network of dental implant centers founded in 2005 to provide innovative dental implant care to patients across the United States. ClearChoice has experienced strong growth over the years and today is a leader in the United States in providing dental implant treatments. Driven by a collective desire to improve the lives of prospective patients, ClearChoice helps people reclaim their health, smile and confidence. Beyond restoring teeth, this is about people getting their lives back. ClearChoice Management Services, LLC (CCMS) provides administrative practice management services to the ClearChoice network.
About the Role:
ClearChoice is seeking a Senior Manager of Marketing Analytics & Planningto help execute our growth strategy through data-driven decision making and disciplined marketing investment. This leader will partner closely with our Media agency, Marketing, Analytics, and Finance teams to ensure campaigns are meeting performance goals while continuously identifying opportunities for optimization. The role will oversee marketing planning and budgeting throughout the year leveraging various analyses to guide investment decisions and scenario planning. By analyzing trends, campaign performance, and media effectiveness across channels, this leader will deliver actionable insights that improve efficiency and maximize impact while delivering strong financial stewardship across all marketing investments. This role will report directly to the VP of Performance and Digital Marketing.
Essential Responsibilities:
Analyze trends, data analytics, and performance metrics to help marketing teams optimize campaigns and content for efficiencies and effectiveness.
Collaborate with our Media Agency, Marketing and Analytics teams to ensure campaigns are contributing to growth.
Own marketing planning and budgeting throughout the year using diminishing return curve analyses and creating various monthly planning scenarios.
Leverage incrementality analyses and Marketing Mix Modeling (MMM) insights to optimize marketing budget allocation.
Present reports and insights to senior leadership, making data-driven recommendations for how to improve performance.
Champion a culture of testing and learning to continuously refine strategies and maximize impact.
Work closely with analytics and finance on modeling and evaluating new campaign tests.
Monitor spend by partner, tracking budget utilization, reconciling budgets against planned allocations, and ensuring accurate reporting and cost control across partners.
Requirements/Qualifications:
Bachelor’s degree in Marketing, Analytics or a related field; Master’s degree is a plus.
7+ years of experience in marketing and analytics.
Deep experience in leveraging data to drive customer acquisition.
Experience in testing measurement, incrementality and diminishing return curves is required.
Proven track record of driving growth for consumer brands, preferably in a DTC environment that is brand and ROI focused.
Hands on approach with all marketing channels with exceptional attention to detail.
Managing day to day marketing campaigns is a plus.
Strong analytical skills with proficiency in marketing measurement.
Excellent communication and leadership skills.
Base Pay Range: $125,000 - $155,000, plus 15% annual bonus (Actual pay may vary based on experience, performance, and qualifications.)
A generous benefits package that includes paid time off, health, dental, vision, and 401(k) savings plan with match.
The position is based in Chicago, IL, with an expectation of 4 days per week in-office and 1 day remote. Candidates located outside the 35-mile radius of Chicago may be considered, for remote, on a case-by-case basis.
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ClearChoice was founded on the principle that there had to be a better way to perform dental implant procedures. We perform more dental implant procedures every year than any other facility or network because of our innovative approach to treating patients. That level of experience has given thousands of patients the confidence to take that first step towards a better smile.
Our team of doctors and specialists work together to deliver excellent treatment to our patients. We believe that when the doctor speaks directly with the oral surgeon and the lab technician, face-to-face, our team is able to deliver a better patient experience. Every ClearChoice doctor goes through a rigorous screening process to make sure that they will uphold our strict standards of quality. We look for doctors with experience and excellence in treating their patients. We believe that our dedicated team of professionals, with a specific focus on just dental implants, is a key strength of the ClearChoice Dental Implant centers.
Before ClearChoice, it was difficult to know the full price of dental implant procedures. Different specialists had different fees that would add up at each stage in the process. Since our doctors, technicians, and labs are all on site, we are able to give a single price for the entire procedure from start to finish. There are no surprise fees and no hidden costs. After your consultation, you will know exactly what it will cost to complete your dental implant treatment.
Traditionally, dental implants require several visits to specialists in several locations, and the teeth are created at an off-site lab and shipped to the office. If any adjustments needed to be made, the teeth would need to be shipped back to the lab. At ClearChoice, we have combined all of the necessary elements for successful dental implant treatment in a single location. Your consultation, lab work, creation of your teeth, the procedure and recovery are all housed in a single center.
