The University of Southern California (USC) is seeking an experienced and strategic Senior Manager, Issues Management to lead public relations initiatives that protect and strengthen the university's reputation while enhancing its visibility and impact. This role is ideal for a communications professional with expertise in issues management, crisis communications, media relations, strategic storytelling, and team leadership.
The Senior Manager leads the planning, execution, and evaluation of strategic communications and issues management initiatives that protect and strengthen USC's reputation. This role anticipates emerging issues, develops proactive communications strategies, and serves as a trusted advisor to university leadership during sensitive, high-profile, and rapidly evolving situations.
About the Role
Reporting to senior leadership, the Senior Manager oversees day-to-day communications operations, manages a high-performing communications team, and leads strategic communications initiatives across multiple platforms. The role works across the university to build trusted relationships, strengthen crisis communications infrastructure, and ensure USC is prepared to respond effectively to emerging issues.
The successful candidate is an exceptional writer and thoughtful communicator who enjoys collaborating across teams, building strong relationships, and finding compelling ways to tell the university's story. They anticipate challenges before they emerge, exercise sound judgment under pressure, and develop thoughtful communications strategies for sensitive and rapidly evolving issues. They bring creativity, sound judgment, and a collaborative approach to building partnerships across the university while advancing USC's mission.
Key Responsibilities
Strategic Communications & Public Relations
Lead the development and execution of strategic communications and issues management plans, including emergency and crisis communications, to support timely, coordinated, and effective messaging for internal and external audiences.
Anticipate emerging issues by monitoring the internal and external landscape, conducting scenario planning, and developing proactive communications strategies that prepare the university for a range of potential outcomes.
Serve as the university's communications lead during high-profile issues, providing strategic counsel to university leadership and partnering with the Office of General Counsel to develop messaging related to legal matters, reputational issues, labor matters, and other sensitive situations.
Serve as a university spokesperson and Public Information Officer during crises and other significant events, responding to media inquiries and coordinating timely, accurate public communications.
Develop, implement, and manage comprehensive public relations and communications programs that increase awareness of the university, its schools, departments, faculty, students, staff, alumni, and institutional initiatives.
Create and execute strategic communications plans that support organizational goals and enhance USC's reputation.
Lead communications projects from concept through execution, ensuring quality, consistency, and timely delivery.
Measure and evaluate communications initiatives, preparing reports and recommendations that inform future strategies.
Stay current with emerging communications trends, technologies, AI-enabled communications tools, and best practices to continually strengthen USC's communications efforts.
Content Strategy & Editorial Management
Write, edit, produce, and distribute a variety of communications materials, including news stories, feature articles, speeches, media statements, digital content, newsletters, and other communications resources.
Manage editorial calendars, project timelines, and production schedules to ensure communications initiatives are delivered on time and within budget.
Leadership & Talent Development
Supervise, mentor, and develop communications staff through recruitment, onboarding, coaching, performance management, and professional development.
Financial & Operational Management
Develop and manage communications budgets, monitor expenditures, and prepare financial projections and reports.
Maintain and continuously improve the university's issues management and crisis communications infrastructure, including response protocols, stakeholder networks, and communications resources.
Coordinate and oversee the work of external vendors, freelancers, photographers, designers, and other creative partners.
Stakeholder & External Relations
Develop and maintain strong relationships across USC's schools, departments, and administrative units to establish trusted communications partnerships before issues arise and facilitate coordinated responses during critical situations.
Represent the university at professional meetings, conferences, and community events while cultivating relationships with media, university leadership, alumni, community partners, and other key stakeholders.
Minimum Qualifications
Bachelor's degree or a combination of education and experience equivalent to the required degree.
Five (5) years of professional experience in public relations, communications, journalism, marketing, or a related field.
Supervisory experience with the ability to lead, mentor, and develop high-performing teams.
Preferred Qualifications
Master's degree in Communications, Journalism, Public Relations, Marketing, or a related field.
Experience working in higher education or another large, complex, mission-driven organization.
Experience leading issues management, crisis communications, or reputation management initiatives within a complex organization.
Experience serving as a communications advisor or spokesperson during high-profile, sensitive, or rapidly evolving situations.
Success leading integrated communications campaigns across print, digital, social media, and multimedia platforms.
Strong media relations experience with exceptional written and verbal communication skills.
Why USC
At USC, you'll join one of the world's leading private research universities, committed to innovation, academic excellence, and meaningful impact. You'll work alongside talented colleagues in a collaborative environment where your ideas and expertise help shape the stories that define our university.
If you're ready to help tell USC's story and contribute to its continued success through strategic communications, we encourage you to apply.
Required Documents and Additional Information
Resume and cover letter required (may be submitted as one attachment).
The anticipated annual base salary for this position is up to $137,394. When extending an offer of employment, the University of Southern California considers factors such as (but not limited to) the scope and responsibilities of the position, the candidate’s work experience, education/training, key skills, internal peer alignment, federal, state, and local laws, contractual stipulations, grant funding, as well as external market and organizational considerations.
To support faculty and staff well-being, USC provides benefits-eligible employees with a broad range of benefits and perks to help protect their and their dependents’ health, wealth, and future. These benefits are available as part of the overall compensation and total rewards package.
The University of Southern California is an Equal Opportunity Employer.
Minimum Education: Bachelor's degree, Combined experience/education as substitute for minimum education Minimum Experience: 5 years Minimum Field of Expertise: Public relations, communications, journalism or related field with supervisory experience.
