Marina Bay Sands

Senior Manager - F&B (Property Marketing)

Marina Bay Sands  •  Singapore, SG (Onsite)  •  3 months ago
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Job Description

WE TAKE YOU ABOVE BEYOND

Take your passion to the next level and work alongside other masters of their craft to build a fulfilling and rewarding career at Marina Bay Sands.

Job Responsibilities

Strategic Leadership &Collaboration

  • Act as a unifying force across the organization, collaborating with Brand, Digital,Socialand PR teams to translate go-to-market strategies into compelling branded experiences.
  • Cultivate trust-based relationships with stakeholders, understanding their mandates to craft cohesive narratives that elevate restaurant and bar programming at Marina Bay Sands.
  • Lead with confidence and presence by actively supporting F&B venues—not only through elevated marketing efforts but also through on-ground attendance and engagement, fostering team morale and reinforcing brand visibility.
  • Develop strong working processes and actively work to grow and develop the skills and abilities of junior team members.

Marketing Strategy & Campaign Execution

  • Be the marketing advocate of the Marina Bay Sands dining destination and the celebrated,experientialand accessible venues, focused on enhancing brand positioning and commercial performance.

  • Analyze market and competitive trends alongside a strong understanding of the customer database and the local dining segment to proactivelyinitiateandideatenew campaigns to drive brand affinity and incremental revenue.

  • Strategize and develop short- and long-term marketing plans with clearobjectivesand deliverables,leveragingcontent marketing, paidmediaand partnerships to drive awareness,considerationand conversions.

  • Lead partnership with external agencies to strategize,executeandoptimizemarketing campaigns across digital and offline channels, as well as on-ground activations and promotions.

  • Oversee regular cross-functional meetings to align marketing initiatives, ensuring strategic cohesion across all platforms and channels.

Experiential Programming & Event Marketing

  • Oversee the planning and marketing execution of individual restaurant experiential programming including seasonal promotions, celebrity chefactivationsand dining events.

  • Lead the ideation of F&B activations that elevate resort-wide Brand Signature Events, incorporating curated culinary and mixology immersive experiences.

  • Develop cross-promotional initiatives including local and international partnerships aligned with cultural and social trends.

  • Collaborate with Regional and Loyalty Marketing to leverage database marketing and grow memberships that can drive covers and revenue.

Creative Asset Development & Brand Storytelling

  • Oversee the creative development of all marketing assets, ensuring brand consistency across digital, social, websites, on-propertyplatformsand paid channels.

  • Oversee asset development—including photography, videography, aswellprint and digital creatives—to support marketing initiatives with compelling visual storytelling.

  • Lead the curation of storytelling of key culinary, mixology and front of house personalities across celebrated,experientialand accessible dining venues at Marina Bay Sands.

BudgetManagement & Performance Optimization

  • Oversee campaign planning as well as budget trackingand accruals withaccuracy.

  • Leverage analytics tools tomonitorcampaign performance andoptimizestrategies for maximum engagement and reach.

  • Manage media partners and stakeholders to refine marketingspendefficiency and ROI.

Job Requirements

Education & Certification

  • Bachelor’s degree in Marketing, Hospitality, ora relatedfield.

Experience

  • Minimum8+ years in senior marketing roles, preferably in F&B or hospitality sectors.

  • Proventrack recordandexpertisein full-funnel marketing strategies across traditional and innovative marketing techniques, with an ability tooptimizecampaigns for performance and brand elevation.

  • Exceptional leadership capabilities, with experience managing cross-functional teams and strategic partnerships.

  • Excellent interpersonal and presentation skills to communicate concepts,ideasand solutions clearly and effectively to stakeholders and internal/external teams.

  • Highly analytical mindset, with strong business acumen and the ability to translate data into actionable insights.

  • Learnedunderstanding of the media landscape in Asia Pacific and familiarity with F&B paid marketing channels.

  • Superior multi-tasking and time-managementproficiency, managing multiple priorities with efficiency and strategic focus in a fast-paced, high-pressure environment.

Other Prerequisites

  • Creativethinkerandtrendsetter, plugged into the latest social and cultural movements within F&B.

  • Highlyorganisedwith strong project management,writingand presentation skills.

  • Hands-on experience collaborating with external media agencies.

  • You are motivated to succeed as a team, as much as an individual.

Marina Bay Sands is committed to building a diverse, equitable and inclusive workforce, providing equal opportunities as we grow our talent base to match our growth ambitions in Singapore. Our employees are committed to adhere to and abide by all rules, regulations, policies and procedures, including the rules of conduct and business ethics of the Company.

Marina Bay Sands

About Marina Bay Sands

Marina Bay Sands has stood as an architectural marvel and the crown jewel in Singapore’s skyline. Home to the world's most spectacular rooftop infinity pool and approximately 1,850 rooms and suites, the integrated resort offers exceptional dining, retail, and entertainment choices, complete with a year-round calendar of signature events and festivals.

As one of the largest players in hospitality, Marina Bay Sands is dedicated to being a good corporate citizen to serve its people, communities and environment. It drives social impact through its community engagement programme, Sands Cares, and leads environmental stewardship through its global sustainability programme, Sands ECO360.

The integrated resort has been recognised locally and internationally, receiving over 1,000 awards and accolades to date. Marina Bay Sands is the largest hotel in Singapore to be certified to the Global Sustainable Tourism Council Industry Criteria for Hotels and Accommodations, while Expo & Convention has been named Venue of the Year at the Singapore MICE Awards for two consecutive years.

Industry
Travel & Hospitality
Company Size
5,001-10,000 employees
Headquarters
Singapore, SG
Year Founded
Unknown
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