About this Position
At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you’ll have countless opportunities to explore new paths and grow.
This position is with our Adhesive Technologies business unit – where we empower our people to transform industries and provide our customers with a competitive advantage through adhesives, sealants and functional coatings.
Dare to learn new skills, advance in your career and make an impact at Henkel.
What you´ll do
- The Senior Manager, Digital Media & Ecommerce will be a key member of our Consumer Engagement team,
responsible for integrating consumer and shopper insights into actionable
insights, guiding the development of full funnel marketing tactics in
partnership with other stakeholders and development of our ecommerce
business
Media
Activation
- Guide the
Marketing Manager on strategy development for Retail and National Media - Facilitate and
advocate for evolution of media processes, tracking and tools - Support success
of retail media activities by leading alignment with customer account team
and customers on recommended the media investment, proactively challenging
performance and pushing for strategy optimization
Ecommerce
Management
- Work in tandem
with the ecommerce Key Account managers to develop overall growth
goals and consumer centric ecommerce strategies, including collaboration
ecommerce product recommendations, - 1P/3P strategy development and seller
enforcement strategies - Remain current
on industry news, technologies, trends and opportunities, piloting and
implementing new technologies for eCommerce - Support account
line reviews, QBRs, and Joint Business Planning sessions
Consumer
Insights
- Lead
integration of consumer and shopper insights into marketing strategy
across brand activation, channel marketing, and innovation - Consumer
Journey: Annual mapping of the consumer journey with prioritized
touchpoints to feed into brand activation planning - Shopper:
Distill shopper insights into actionable insights for marketing working
closely with category management team - Team
Innovation: lead incorporation of consumer insights to fuel innovation
pipeline, product development and product evolution.
Technology and
Tools
- Oversee the marketing Tech Stack,
working with the platform owners to develop recommendations and evolution
of tool in our portfolio annually. - Lead
investigation (with a team) into AI opportunities across Marketing
functions, creating a recommendation for evaluation/integration - Drive end user understanding, touchpoint
optimization, infusion of insights, digital innovation to drive organizational
results
What makes you a good fit
- Experience
within ecommerce for different retailers (Amazon, Home Depot, Walmart,
Lowe’s) - 8+ years
experience in media, ecommerce, or related roles - Bachelors degree
in related field - Digital
marketing - Market analysis
- Creativity
- Innovation
- Brand activation
- Financial
planning & budgeting - Trends
Some benefits of joining Henkel
- Health Insurance: affordable
plans for medical, dental, vision and wellbeing starting on day 1 - Work-Life Balance: Paid time off
including sick, vacation, holiday and volunteer time, flexible & hybrid
work policies (depending on role), and vacation buy / sell program - Financial: 401k matching,
employee share plan with voluntary investment and Henkel matching shares,
annual performance bonus, service awards and student loan reimbursement - Family Support: 12-week gender
neutral parental leave (up to 20 weeks for parents giving birth), fertility
support, adoption & surrogacy reimbursement, discounted child and elderly
care, and scholarships - Career Growth: diverse national
and international growth opportunities, access to thousands of skills
development courses, and tuition reimbursement
The salary range
for this role is $110,000.00-$130,000.00. This range represents the good‑faith minimum
and maximum wages the Company reasonably expects to offer for this role at the
time of posting. In addition to base salary, this position may be eligible
for incentive pay or other forms of compensation, as applicable. The
Company also offers a comprehensive benefits package as described above. Actual
compensation will be based on factors such as the candidate’s skills,
experience, education, training, and work location. This posting is intended to
comply with all applicable state and local pay transparency laws.
Henkel does not
accept unsolicited resumes from search firms or employment agencies.
Unsolicited referrals and resumes are considered Henkel property and therefore,
Henkel will not pay a fee for any placement resulting from the receipt of an
unsolicited referral.
At Henkel, we
come from a broad range of backgrounds, perspectives, and life experiences. We
believe the uniqueness of all our employees is the power in us. Henkel is an
equal opportunity employer. We evaluate qualified applicants without regard to
race, color, religion, sex, age, national origin, disability, veteran status,
genetic information, and other legally protected categories.