
At ASSA ABLOY, our mission is to make securely accessing the things in your life noticeably easier, without being noticeable. Our global teams work together to create products and services that add everyday simplicity and convenience to our users’ lives. With the ability to control access to what they love the most, we’re able to provide peace of mind through safety and visibility.
The Senior Manager of Digital Experience Strategy leads the vision, roadmap, and delivery of customer‑facing digital experiences across websites, eCommerce web shops, and connected digital tools for our Access & Egress Hardware Group (AEHG). This role owns the end‑to‑end digital ecosystem, including platform architecture, User Interface and User Experience (UI/UX) strategy, Search Engine Optimization and Generative Engine Optimization (SEO/GEO) performance, and the integrated technology environment that supports product content and digital assets. The manager ensures experiences are scalable, secure, accessible, and high‑performing.
This role requires close partnership with Marketing, Information Technology, Sales, and external agencies to govern and optimize core content systems. This will include Product Information Management and Digital Asset Management (PIM/DAM), and their integrations with Content Management Systems such as Adobe Experience Manager (CMS/AEM), Enterprise Resource Planning (ERP) platforms, and custom configurators. The manager provides vendor and team leadership and establishes standards for data governance, privacy, security, and continuous improvement aligned with enterprise technology strategy.
We’re seeking a visionary who can translate business goals into a prioritized roadmap, defines experience and platform standards, and leads cross‑functional execution. The role balances strategy with hands‑on governance by aligning stakeholders, overseeing internal and external resources, and ensuring the digital ecosystem remains reliable, compliant, and continuously improving.
This position is based on-site in Berlin or New Haven, Connecticut requiring occasional domestic travel.
What will you be doing
What are we looking for
Platform expertise:
What we offer
We’re passionate about providing amazing opportunities and benefits, so that you can enjoy a lifelong career with us.
We review applications regularly, so don’t hesitate, apply today!
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We are the ASSA ABLOY Group
Our people have made us the global leader in access solutions. In return, we open doors for them wherever they go. With nearly 63,000 colleagues in more than 70 different countries, we help billions of people experience a more open world. Our innovations make all sorts of spaces – physical and virtual – safer, more secure, and easier to access.
As an employer, we value results – not titles, or backgrounds. We empower our people to build their career around their aspirations and our ambitions – supporting them with regular feedback, training, and development opportunities. Our colleagues think broadly about where they can make the most impact, and we encourage them to grow their role locally, regionally, or even internationally.
As we welcome new people on board, it’s important to us to have diverse, inclusive teams, and we value different perspectives and experiences.

Let’s create a safer and more open world – together!
ASSA ABLOY is the global leader in access solutions with sales of SEK 150 billion and 63,000 employees. The Group has operations in over 70 countries and sales worldwide. ASSA ABLOY’s innovations enable safe, secure and convenient access to physical and digital places. Every day, we help billions of people experience a more open world.
We have a feeling of discovery and urge to innovate by working together and telling it like it is, enabling us to be always growing, never boring and leading right. Do you want to be encouraged to act, have responsibilities to grow with and opportunities to explore? Join us!