Job Description

Senior Manager, Commercial Strategy and Analytics

This is a hybrid role to the HelloFresh Headquarters in NYC

Factor a brand of HelloFresh is seeking a high-impact, data-savvy Senior Manager, Commercial Strategy and Analytics to serve as a pivotal leader for our Factor-US brand. This is a high-visibility role reporting directly to the VP of Commercial, designed for a strategic operator who can balance granular retention mastery with broad commercial vision. You will be the primary owner of customer retention metrics for Factor-US portfolio while simultaneously spearheading the business’s most critical strategic bets. You will help define the commercial roadmap that drives long-term enterprise value.

You will…

Be the Analytical Backbone of the Active Customer Experience

• Own cohort analysis, LTV modeling, retention diagnostics, and revenue reporting
• Identify highest-leverage customer retention opportunities across the lifecycle
• Be a champion for your testing roadmap, from selling it in, to collaborating with cross-functional teams in local and global offices across Marketing, Product, Tech, Ops and Finance
• Design, prioritize, and analyze A/B tests
• Be a voice for retention in the US, keeping the local team updated on campaign results, highlighting successes, failures, positive trends, and negative trends.

Drive Cross-Functional Big Bets

• Lead the "big bets"—the high-stakes, cross-functional projects that define our competitive edge. You will identify market opportunities, build business cases, and drive these initiatives from ideation to commercial reality.
• Dive deep into complex datasets to uncover measurable insights, moving beyond reporting to tell a compelling story that influences executive-level decision-making.

You are…

• Highly Analytical. You are deeply comfortable with cohort analysis, retention curves, building business cases, and subscription economics. You instinctively look for the root cause in the numbers.
• A Swiss-Army Knife Operator. You can flex from building a financial model to QA’ing a lifecycle flow to designing an A/B test. No task feels “below” you if it drives growth.
• A Good Communicator. You can communicate effectively across audiences - whether it’s explaining nuances in the data to a senior leader or working with cross-functional teams on a complex test idea, you can drive alignment and results.
• Structured Thinker. You bring order to ambiguity and create clarity in fast-moving environments.
• Low-Ego, High-Ownership. You care about winning as a team more than owning a lane.
• Entrepreneurial mindset. You love building new things, and have both the passion to sell ideas and the grit to drive them to completion.

At a minimum, you have…

• 5-7 years of experience in growth, lifecycle, strategy, analytics, consulting or DTC operating roles
• Strong hands-on experience with cohort analysis and performance reporting
• Proven ability to drive measurable revenue impact
• Strong Excel / Google Sheets / modeling skills. SQL a plus
• Excellent written and verbal communication skills
• BA/BS degree

You’ll get…

• Competitive salary, 401k with company match that vest immediately upon participation, and company equity plan based on role
• Generous PTO, including sabbatical, and parental leave of up to 16 weeks
• Comprehensive health and wellness benefits with options at $0 monthly, effective first day of employment
• Tuition reimbursement for continuing education (upon 2 years of service)
• Up to 85% discount on subscriptions to HelloFresh meal plans (HelloFresh, Green Chef, Everyplate, and Factor_)
• Access to 7 different Employee Resource Groups (ERGs) including those for BIPOC, women, veterans, parents, and LGBTQ+
• Inclusive, collaborative, and dynamic work environment within a fast-paced, mission-driven company that is disrupting the traditional food supply chain

This job description is intended to provide a general overview of the responsibilities. However, the Company reserves the right to adjust, modify, or reassign work tasks and responsibilities as needed to meet changing business needs, operational requirements, or other factors.

#JD1008 #Factor

New York Pay Range $147,000—$171,500 USD