
Before jumping into all the information about the role and what you can bring to the table, let us introduce ourselves real quick.
About us
Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable.
Our story began with six desks and a vision to create a single platform to make industry-first technologies and emerging channels accessible to marketers worldwide. Today, Insider One is powered by 1,500+ team members representing 50+ nationalities across 30+ offices With AI at its core and an integrated Customer Data Platform (CDP), Insider One unites data, personalization, and journey orchestration across the most extensive set of natively supported channels, including WhatsApp, SMS, Email, Web, App, and Site Search.
We recently raised one of the largest funding rounds in the industry, a $500M Series E led by General Atlantic We are backed by top-notch investors, including Sequoia Capital, QIA, Riverwood, and Endeavor Catalyst, and trusted by 2000+ customers from high-growth startups to the most prestigious Fortune 500 companies such as Samsung, Nike, L’Oreal, Singapore Airlines, Nestlé, Nissan, Lenovo, Puma, IKEA, Allianz, Domino's, and the list goes on.
Insider One was congratulated for becoming one of the only woman-founded, women-led B2B SaaS unicorns in the world. Loved by customers, recognized by analysts, we are the only vendor recognized as the #1 leader in all the capabilities marketing and customer engagement teams need. Don’t just take our word for it — see for yourself We consistently outperform and continue our leadership, andthe results speak for themselves
From day one, Insider One’s mission has not only been to build a world-class product company, but also to create one of the most socially progressive technology communities in the world. Through our social responsibility initiatives like 100 Social Responsibility Projects, AI Training for Teachers, Code Academy, SheCodes, SheLeads, and SheMarkables, our community has committed to scaling its impact on our communities across 30+ countries, driving initiatives in health, education, farming, animal rights, and increasing women’s representation in STEM.
Behind all these achievements is an exceptionally talented, visionary team of overachievers that moves fast and agile, creating cutting-edge products, and focuses on making an impact. If you want to be a part of this journey, just keep reading.
We are looking for a Senior Machine Learning Engineer who wants to take their career one step further by working on one of the most consequential AI surfaces at Insider One, the engine that powers personalized experiences in real time If you are drawn to problems like online decision-making under uncertainty, sequential recommendation, joint optimization across competing objectives, read on.
At Insider One, we work on the hard problems behind making customer engagement feel personal at scale — where machine learning meets a real user, in real time, across every channel they use.
We believe in M-shaped development culture: engineers with depth in few core areas and curiosity to expand across the stack You’ll collaborate with different functions and be hands-on across the full stack: from data and modeling to software systems and observability. You’ll grow quickly, owning meaningful pieces of the products with ultimate support from experienced engineers and scientists around you.
You don’t need to tick every box
if you likely have:
Designed and deployed personalization, ranking, or recommendation systems used by real users; improved core engagement metrics (CTR, conversion, retention, revenue) and can talk concretely about the lift
Familiarity with sequential recommendation, ranking, or joint / multi-objective optimization problems where you can't optimize one metric without trading off another
A/B tested the impact you’ve provided and iterated based on what the data said
Comfortable with the messy reality of production ML: cold start, sparse signal, label delay, feedback loops, distribution shift
Solid grounding in probabilistic modelling (Bayesian inference, calibration, hierarchical models) and modern recommender techniques (embeddings, sequence models, LLM-driven content understanding), applied to sequential, ranking, or multi-objective problems
Software engineering, production-quality code and at least one programming language, care about API contracts, testing, and observability, not just notebooks
Built high-throughput real-time or batch pipelines supporting ML training and inference, on AWS (or an equivalent major cloud) comfortable owning a service end to end across compute, storage, networking, and CI/CD
Have moved at least one model from a paper, a notebook, or a whiteboard sketch into a real system that serves traffic, and can speak honestly about what broke along the way
and it would be a strong plus if you have any of below:
Hands-on experience with online decision-making under uncertainty, multi-armed bandits, contextual bandits, Thompson sampling, UCB, or RL agents that have served traffic
Comfortable reasoning about exploration vs exploitation, regret, off-policy evaluation (IPS, doubly robust), counterfactual estimation, and the failure modes of each
Causal inference / uplift modeling
Academic research experience or publications in online decision-making under uncertainty, reinforcement learning, sequential recommendation, optimization, or related fields.
We aren't just hiring for a position; we are hiring for a mission — a mission to build a lasting legacy that will set the benchmark for the most progressive tech companies out there.
To do this, we are looking for exceptional talent to join a community of good-hearted individuals who take high ownership and are relentlessly driven to go the extra mile.
If this sounds like who you are and where you aspire to be, we are excited to meet you.
We provide equal opportunity in a zero-discrimination workplace and not just welcome but also embrace everyone without regard to sex, race, color, nationality, religion, gender identity, sexual orientation, disability status, citizenship, or marital status.
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Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable.
With AI at its core and an integrated Customer Data Platform (CDP), Insider One unites data, personalization, and journey orchestration across the most extensive set of natively supported channels, including WhatsApp, SMS, Email, Web, App, and Site Search.
Insider One provides the ultimate vendor experience, proven in fifteen industries and more than 30 countries for more than a decade, to help teams be first, be focused, and be progressive, redefining what it means to lead in customer engagement.
Trusted by 2,000+ customers, including some of the world’s most loved brands like Samsung, L’Oréal, Unilever, Allianz, ING Group, Toyota, Singapore Airlines, and GAP, to accelerate growth, build customer love, and become a market leader.
Loved by customers, recognized by analysts, Insider One is the only vendor recognized as the #1 leader in all the capabilities marketing and customer engagement teams need, including AI, Customer Data Management, Cross-Channel Journey Orchestration, and Personalization, offering brands unrivaled product excellence within a single consolidated platform. Accolades include:
- Leader in the IDC MarketScape: Worldwide AI-Enabled Marketing Platforms for Enterprise Companies 2025
- Leader in the Gartner Magic Quadrant for Personalization Engines, 2025
- #1 Customer Choice: 2025 Gartner Voice of the Customer for Personalization Engines
- Leader in the Forrester Wave for Experience Optimization Platforms, Q4 2024
- The Gartner Customers’ Choice for Multichannel Marketing Hubs in 2025
- The #1 G2 Leader in 11 categories, including CDP, Personalization Engines, Mobile Marketing, Customer Journey Analytics, SMS Marketing, WhatsApp Marketing, eCommerce Search, and eCommerce Personalization, with a perfect 100/100 user satisfaction score.