Betty

Senior Insight Analyst

Betty  •  London, GB (Onsite)  •  5 days ago
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Job Description

About us:

Betty is an innovative entertainment company pioneering at the intersection of real money online casino and casual mobile gaming. Accredited by the Alcohol and Gaming Commission of Ontario (AGCO) as a B2C operator in February 2023, we've set a new standard in the industry. Our mission is to redefine the online casino experience by offering a uniquely transparent environment where players can relax, unwind, and enjoy themselves safely. We are committed to accessibility, fairness, and inclusivity, fostering a community of like-minded individuals who value ethical gaming practices and prioritize our players' safety and enjoyment above everything else.

Our Values:

  • We are honest - we value honesty in all aspects.
  • Bring the Olives - we offer premium customer experience.
  • Think Big - we believe in always striving for more.

We are looking for a passionate analyst who can turn data into actionable insights. Working within the broader Live Ops and Monetisation teams, the successful candidate will work across multiple areas of the business covering gamification, content, promotions and retention, helping to understand player behaviour and drive significant value throughout the business.

Key Responsibilities:

  • Proactively analyzing player behavior to identify trends, patterns, and opportunities for business growth and to enhance player experience
  • Providing clear recommendations to the business based on structured insight and an understanding of how those recommendations impacts players
  • Collaborating with cross-functional teams to deeply understand business problems to drive the best impact
  • Conducting ad-hoc analysis to support business initiatives, product launches, and marketing campaigns
  • Helping to monitor business critical KPIs to track the success of initiatives and identify areas for improvement
  • Create new ways measure value, constantly enhancing the way we use data to drive our strategy
  • Work with the wider BI and data teams to ensure we have all relevant data and dashboards available to constantly improve the level of Insight provided
  • Staying informed about industry trends, best practices, and emerging technologies in data analysis and applying them to improve our analytics capabilities
  • Strong communication skills with the ability to explain complex analysis to a wide range of stakeholders

Requirements:

  • Previous iGaming/online casino experience
  • Strong SQL skills for data manipulation and analysis
  • Proficient with Excel with Tableau experience also preferable
  • Strong business acumen with a solid grasp of online casino economics
  • Experience working with large datasets and performing exhaustive data analysis
  • Excellent communication skills with the ability to present findings and recommendations to both technical and non-technical stakeholders
  • Proactive problem-solving skills, with the capability to anticipate and mitigate potential issues
  • Ability to thrive in fast-paced settings

What we offer:

  • Competitive salary
  • Performance-based bonus
  • Career and skills development opportunities
  • Fun and collaborative team environment
  • New modern office space
Betty

About Betty

Betty is an entertainment company innovating at the intersection of real money online casino and casual mobile gaming.

At Betty, we are creating a new model for the online casino experience. We’re changing gambling for good. We offer a uniquely transparent way for players to relax, unwind and have fun in a safe and supportive environment. We are accessible, fair and inclusive, and we are just getting started.

We aren’t just another online casino. We are a community of like-minded individuals who enjoy gaming and want to experience the thrills of life but in an ethical and transparent way. No gimmicks. No gotchas. No bots. We are real people, looking out for our players and ensuring they have the safest, most exciting experience possible.

Learn more about what we do at:

https://betty.ca/

https://boards.greenhouse.io/bettyjobboard

Industry
Arts & Entertainment
Company Size
201-500 employees
Headquarters
New York, New York
Year Founded
2022
Website
betty.ca
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