Job Description

Position: Senior HR Manager

Report to: CEO / COO

Department: HR & Training

Location: Head Office

Salary Range: Up to 100,000 THB

Hiring Status: Urgent

Last Update: 12 February 2026

Job Overview

The Senior HR Manager will lead and manage the full spectrum of Human Resources Management (HRM), Human Resources Development (HRD), Organizational Development (OD), Payroll, Compensation & Benefits (C&B), Compliance, and Data Protection (DPO function) for Bonjour Bakery Asia (BJBA).

This role is both strategic and operational, serving as a trusted HR Business Partner to senior management while remaining hands-on in execution. The position requires strong leadership capability, structured HR governance experience, and the ability to drive people strategy in a fast-paced F&B / retail environment.

The successful candidate must be capable of building robust HR systems, strengthening internal controls, and aligning people strategy with business expansion plans.

Key Responsibilities

1. HR Strategy & Governance

• Develop and execute HR strategy and annual HR action plans aligned with business growth and operational objectives
• Act as HR Business Partner to CEO, GM, and department heads
• Establish and maintain HR governance frameworks, policies, SOPs, and internal controls
• Strengthen HR compliance standards and ensure audit readiness
• Prepare HR reports and materials for management review, board meetings, and external audits

2. HR Operations (Hands-On Leadership)

• Oversee full employee lifecycle (hire-to-exit) across retail stores, factory, and head office
• Provide advisory support on employment contracts, probation, confirmation, disciplinary actions, termination, and severance
• Manage employee relations, grievances, and sensitive HR cases
• Ensure full compliance with Thai labor law and internal regulations
• Coordinate with Legal on HR governance and employment matters

3. Recruitment & Workforce Planning

• Lead manpower planning aligned with business expansion
• Manage recruitment for:
• Retail bakery stores
• Production / factory roles
• Head office and support functions
• Oversee mass recruitment (store staff, supervisors) and management-level hiring
• Develop competency frameworks, interview tools, and structured evaluation processes
• Manage recruitment agencies and external partners

4. Payroll & Compensation Management

• Oversee monthly payroll for BJBA, BJ, and PR (salary, OT, incentives, commissions)
• Personally execute payroll for BJBA
• Ensure compliance for Social Security, Tax filings (PND.1, PND.1Kor), and statutory benefits
• Design and manage salary structures, bonus schemes, commission plans, and annual increment processes
• Provide payroll cost analysis and HR budget control to management

5. Compliance, Audit & Legal Coordination

• Act as HR focal point for internal and external audits (e.g., KPMG)
• Prepare payroll and compliance documentation for audit review
• Liaise with Labour Office, Social Security Office, Revenue Department
• Manage labor dispute coordination and employment documentation
• Ensure compliance with PDPA and act as Data Protection Officer (DPO)

6. Visa & Work Permit Management

• Oversee end-to-end visa and work permit processes for expatriates
• Coordinate with Immigration and Department of Employment
• Prepare HR documentation under POA
• Ensure full immigration compliance

7. HRD & Organizational Development

• Develop and execute annual training plans and budgets
• Design onboarding and leadership development programs
• Build performance management systems, KPIs, and evaluation tools
• Support succession planning and talent development
• Drive employee engagement, culture initiatives, and change management
• Support organizational design and reporting structure improvements

Leadership Expectations

• Strong leadership presence with ability to influence senior stakeholders
• Hands-on and operationally grounded in day-to-day HR execution
• Ability to balance governance structure with business agility
• Capable of building HR systems in a growing multi-unit F&B organization
• High integrity and discretion in handling sensitive matters

Qualifications

• Bachelors or Masters degree in Human Resource Management, Organizational Psychology, Business Administration, or related field
• Minimum 7+ years of progressive HR leadership experience
• Experience in food & beverage, retail, manufacturing, or fast-paced multi-unit environments preferred
• Strong knowledge of Thai labor law and HR compliance practices
• Experience in group-level or regional HR management is an advantage
• Fluent in Thai and English