We are looking for a dynamic leader to transform how marketing procurement is led across the North America Operating Unit (NAOU), bringing greater alignment, clarity, and measurable value through Global Marketing Procurement (GMP).

The Sr. Director, Global Marketing Procurement for NAOU will lead the Operating Unit procurement agenda and act as the primary strategic partner to Marketing across North America. The role is accountable for driving strategic sourcing priorities across key Operating Unit activities, while ensuring strong alignment with the GMP global Towers’ (i.e. media, creative, data etc) NAOU productivity (savings/value) plan.

Working closely with fellow Operating Unit Directors (OUDs), this leader will help shape multi-OU negotiations so that NAOU market realities are reflected without losing the benefits of scale, scope consistency, and enterprise leverage. The role is critical to ensuring the The Coca-Cola Company (TCCC) network model thrives while delivering the needs of the Operating Unit (OU).

The core focus of this role is to partner closely with the Towers and the NAOU to shape fit-for-purpose agency and service solutions that enable Marketing’s strategic priorities — bringing our people closer to the consumer, placing digital and AI at the core of every connection, and remaining constructively discontented in the pursuit of better outcomes. The role will also co-lead the NA team to ensure excellence in negotiations, contract management, responsible sourcing, and on-time-in-full delivery, while generating tangible productivity, incremental value, and extended ROI from all partnerships.

  Organizational Impact:

• The candidate will be responsible for leading the NAOU on behalf of GMP with strong procurement capabilities and subject matter expertise and experience of all areas of Direct Marketing Expenditure (DME).

• Remit is NA based and is responsible for strategies, processes and workflows, relationships, risk mitigation and delivery in a highly visible role which links to NAOU P+L.

• They will provide leadership across the OU and support other OUD leads, tower leads and other potential talents.

• They will represent the function of marketing procurement internally and externally to support a progressive, modern, and dynamic approach to business.

• This is not a people manager role, but you will be responsible for partnering and coaching the tower teams within the OU and building trust and strong relationships with Marketing.

Innovation & Complexity

• Responsible for inputting into and/or improving upon existing processes and systems using significant conceptualization, reasoning, and interpretation.

• A strong problem solver and business thinker and can bring to bear multi strategies and approaches to manage complex issues. Solutions are novel and unique and draw upon best practices and expertise.

• Extensively analyzes problems to seek understanding of the root causes.

• Able to lead the needs of the OU whilst supporting global operating needs.

Communication & Influence

• Strong influencing ability to convince others internally and externally to agree/accept/adopt new concepts, practices, and approaches impacting sub-functional/business strategy.

• Ability to communicate clearly and succinctly with senior leadership on matters of strategic importance and complexity

• Conducts briefings with senior leaders within & outside the job function.

• Working on many highly time-sensitive negotiations across TCCC stakeholders, senior management and bottling network.

Leadership Behaviors

• The ability to build trusted relationships quickly.

• Act Like an Owner: Deliver results, creating value for our brands, our customers, and key stakeholders.

• Inspire Others: Inspire people to deliver our mission and vision, demonstrate passion for the business and give people a reason to believe anything is possible.

• Team Player: Always support the bigger picture.

• Develop Self and Others: Develop self and support others’ development to achieve full potential.

• Drive Innovation: Generate new or unique solutions and embrace new ideas that help sustain our business.

• Able to challenge well and own uncomfortable conversations without alienating partners.

Primary Responsibilities

• Lead the NAOU - to manage negotiations, contracts and performance of agencies and suppliers on an NAOU basis alongside and with the full collaboration of the OU focused Tower teams.

• Manage and align GMP behind productivity projects and targets.

• Participate in and, on occasion, lead cross-functional teams (IMX, Agency Ops, Frontline teams, bottlers, legal, OU marketing and Finance) and lead negotiations to ensure that business fundamentals are included in negotiations and reflected in final agreements

• Manage a large and varied portfolio of activities and projects and lead a team to act autonomously throughout every stage of complex delivery of services and items (including financial review, due diligence, negotiating strategy, deal structure, negotiation communication with internal stakeholders, internal approvals, contract drafting and completion and 3rd party supplier service performance and on time delivery

• Ensure detailed approval & analysis documentation according to policy and consolidate deal terms and considerations for approval presentations to senior management.

• Coach and develop team to be best in class negotiation and deal delivery partners.

• Develop & lead innovative approaches to sourcing while using analytics and processes to determine scenarios, benefits, risks and change management impact of each of those options.

• Develop and maintain relationships with senior management across all functions within TCCC and, as required, at bottlers

• Reach alignment with all stakeholders on positions and achieve mutually beneficial outcomes.

• Develop best in class remuneration & ROI models and ensure maximum performance and value from partnerships.

• Provide knowledge and service expertise to leverage spend, increase value, and decrease total costs.

• Analyze industry trends and evolving technology to proactively identify supply base issues to minimize risk, protect continuity of supply, and exploit emerging opportunities that benefit TCCC.

• Evaluate supplier core competencies and competitive positioning using industry research and cost models if appropriate.

• Build central best practice information suite, benchmarking and cost modeling approach and support continuous learning of best practice and ROI.

• Leverage total spend across NAOU and develop a visible global partnership approach to ensure most competitive position.

• Identify, classify, maintain, and protect files, documentation, and sensitive information consistent with record handling and retention requirements.

• Hit all company targets on savings, cash flow, sustainability, and people.

Qualifications and Requirements

• 10+ years of business experience, with significant experience across key areas of marketing procurement, is strongly preferred. Broader procurement experience across non-marketing categories will also be considered alongside strong communication and leadership capabilities

• Strong knowledge of agency management, promotional production, and marketing delivery processes, with the ability to ensure work is delivered on time and within budget

• Ability to manage a broad and complex portfolio of agency, supplier, and stakeholder relationships across geographies, Operating Units, and legal entities

• Ability to balance immediate business needs with long-term strategic and precedent-setting implications, particularly in high-value marketing and agency decisions

• Strong commercial and contractual capability, including the ability to translate business terms into binding agreements, evaluate counterparty contract language, and determine what is and is not negotiable

• Outstanding negotiation capability, with the ability to explore positions and structure outcomes that secure stakeholder alignment and deliver strong commercial value

• Ability to interpret, draft, and explain contractual language in a way that helps business partners understand both the protections in place and the implications for marketing decisions and execution

• Strong understanding of the external environment in which the Company operates, with the ability to bring an enterprise-wide perspective that extends beyond a single function and informs better decision-making

• Knowledge of key business partners, including bottlers, marketing agencies, production and POS suppliers, and other external partners, as well as relevant industry trends, sustainability expectations, responsible sourcing requirements, operating models, and decision-making structures

• Ability to work effectively as part of a virtual global team, collaborating across geographic and organizational boundaries to deliver stronger business outcomes and share best practices

• Strong analytical capability, including the ability to use data to model business scenarios, assess cost, risk, and impact, and recommend sound commercial solutions

• Knowledge of supplier and market intelligence sources, with the ability to build competitive insight, inform business planning, and develop cost models that assess supplier competitiveness and support better decision-making

Travel: Max 5-10% global travel annually