Sr. Director, Global Athlete Business SGA, Global Basketball
PHK, Beaverton, OR
Based in Beaverton, OR, as the Senior Director, Global Athlete Business SGA, you will lead the end-to-end strategy and execution of Shai Gilgeous-Alexander’s global business. This role sits at the center of the offense, driving a holistic, integrated approach that connects performance, cultural relevance, and lifestyle expression into a distinctive and scalable athlete business.
You define the long-term vision while delivering excellence in seasonal execution. You align partners, create strategic clarity, and move the business forward with creativity and discipline.
Who are we looking for?
The future of athlete-led businesses will be shaped by leaders who connect performance, culture, and consumer insight to unlock growth. The ideal candidate is a strategic, culturally aware leader with a strong understanding of the intersection of basketball, style, and youth culture. They bring a clear point of view on building an athlete franchise that resonates on and off the court and lead through influence, collaboration, and vision.
What will you work on?
You will lead an integrated offense across Shai Gilgeous-Alexander’s global athlete business. You will guide cross-functional teams to create and execute a cohesive strategy that drives brand energy and sustainable growth.
In this role, you will:
- Define and drive a clear global vision and strategy for SGA’s business on and off the court
- Align cross-functional teams across Product, Marketing, Merchandising, Sports Marketing, and Marketplace to deliver integrated plans
- Translate athlete insights and consumer understanding into compelling product and storytelling strategies
- Align global, geo, and city teams on priorities, concepts, and seasonal plans
- Establish and track clear seasonal and long-term business objectives
- Identify consumer-led opportunities that scale into meaningful growth drivers
- Drive a consistent operating cadence, including business reviews, team meetings, and planning cycles
- Partner with internal and external stakeholders to represent the athlete and brand with authenticity and integrity
Who will you work with?
This role partners closely with global and geo teams across the Nike organization. Collaboration spans Product, Design, Merchandising, Marketing, Sports Marketing, and Marketplace to ensure alignment and execution of the SGA business strategy. The role also engages external partners and serves as a key connection point between the athlete, the business, and the brand.
What you bring
The ideal candidate demonstrates strong leadership, strategic thinking, and the ability to influence across a complex organization, including external stakeholders. They bring deep knowledge of performance basketball and a strong connection to culture.
We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form
NIKE, Inc. is a purpose-driven organization energized by a shared commitment to move the world forward through the power of sport. We champion diversity and amplify individual passions to bring inspiration and innovation to every athlete* in the world.
Here, every teammate has a role to play. We work together, embracing our differences and pushing boundaries, to achieve collective success. For more information on how you can contribute to a world-class team, visit our career site at nike.com/careers and join our talent community at https://nikeats.avature.net/niketalentcommunity.
