Job Description

The Senior Designer is responsible for creating high-quality digital and CRM-focused creative solutions that support customer communications. This role combines strong visual design skills, production accuracy, and systems thinking to deliver engaging, scalable, and brand-consistent experiences across email, lifecycle marketing, and digital communication channels.

The Senior Designer plays a key role in supporting fast-paced, high-volume CRM initiatives, collaborating closely with cross-functional teams, and ensuring creative excellence across customer communications and digital touchpoints.

You Will:

• Design high-quality digital and CRM creative assets, including email communications, lifecycle campaigns, promotional messaging, and customer engagement content
• Translate strategic briefs into polished, scalable, and deployment-ready creative solutions
• Work within established brand systems and templates while maintaining consistency and production accuracy
• Create and adapt modular layouts and reusable design components in Figma
• Collaborate closely with copywriters, project managers, developers, account teams, and CRM stakeholders
• Ensure pixel-perfect execution and strong attention to detail across all deliverables
• Manage multiple priorities and high-volume creative requests in a fast-paced environment
• Support campaign versioning, personalization, and content variations across different business needs
• Present and communicate design rationale clearly to internal stakeholders
• Contribute to maintaining efficient workflows, creative consistency, and quality assurance processes
• Support and mentor junior designers while contributing to team collaboration and creative excellence

You Have:

• 6+ years of experience in digital design, CRM creative, or email marketing design
• Strong portfolio showcasing digital campaigns, CRM/email design, and brand system work
• Advanced expertise in Figma including: components, shared libraries, auto-layout, modular systems and template-based workflows
• Strong understanding of layout, typography, hierarchy, composition, and responsive digital design principles
• Experience working within established brand guidelines and scalable design systems
• Strong attention to detail and versioning/production accuracy, especially in high-volume environments
• Proficiency in Adobe Creative Suite, particularly Photoshop and Illustrator
• Experience collaborating with cross-functional and international teams
• Strong communication and presentation skills
• Ability to manage multiple projects and shifting priorities effectively
• Strong English communication skills (B2+/C1)
• Familiarity with collaboration and productivity tools such as Jira, Slack, Zoom, Google Drive, and similar platforms
• Experience in CRM/lifecycle marketing or email marketing campaigns highly preferred
• Automotive industry experience is a plus but not required

What we offer:

• Maternity and parental leave extra days
• Competitive benefits packages
• Vacation, compassionate leave, sick days, and flex days
• Access to online services for families and new parents
• Diversity and Inclusion Board with 12 affinity groups
• Internal learning and development programs
• Enterprise-wide employee discounts
• And more…

At Critical Mass, we value our employees and offer competitive compensation and benefits packages. If you’re looking for a challenging and rewarding opportunity to make a significant impact on the lives of our employees, we encourage you to apply for this exciting position today!

The Talent Team at Critical Mass is focused on ensuring we provide the best training, onboarding, and employee experience possible! Our new hires & employees are the future of our organization, and we want to set you up for long-term success. In an effort to do so, we expect our team to work from an office a minimum of 3 days a week

The ask stems from our want to:

Strengthen opportunity for continuous learning
Improve collaboration and team relationships.
Increase employee engagement

This work model balances the need for individual flexibility while maintaining the relentless customer focus we provide at CM. We understand that not everyone may feel comfortable with this expectation, so we ask that you please let us know immediately if there are any concerns so we can help navigate accordingly.

Critical Mass is an equal opportunity employer.

Critical Mass uses artificial intelligence in our recruitment process to enhance job postings, filter keywords during the review of prospective candidates, and, in some cases, transcribe interviews with our recruiters. Human review remains central to the process, and all hiring decisions are ultimately made by our team.

The Critical Mass Talent Acquisition team will only communicate from email addresses that use the URLs criticalmass.com, omc.comand us.greenhouse-mail.io We will not use apps such as Facebook Messenger, WhatsApp, or Google Hangouts for communicating with you. We will never ask you to send us money, technology, or anything else to work for our company. If you believe you are the victim of a scam, please review your local government consumer protections guidance and reach out to them directly.

If U.S. based: https://www.consumer.ftc.gov/articles/job-scams#avoid
If Canada based: https://www.canada.ca/en/services/finance/consumer-affairs.html
If U.K. based: https://www.gov.uk/consumer-protection-rights
If Costa Rica based: https://www.consumo.go.cr/educacion_consumidor/consejos_practicos.aspx