You are passionate about transforming complex data into actionable insights that drive customer growth, retention, and satisfaction? At SIXT, we are looking for a Senior Analyst Customer Insights (m/f/d) to uncover opportunities across the customer journey and influence strategic decisions with Marketing, Product, Digital, Operations, and CRM teams. Join Team Orange and help us shape the future of mobility through data-driven impact!
YOUR ROLE AT SIXT
You own end-to-end analytics on customer questions like acquisition, retention, cross-sell, upsell, churn, and lifetime value
You design, analyze, and operationalize experiments (A/B and multivariate tests) to optimize digital journeys, pricing, promotions, and CRM campaigns
You build and maintain customer segmentations, churn models, and lifecycle frameworks that enable targeted experiences and communications
You conduct deep-dive analyses across web, app, and station touchpoints, connecting insights to business impact
You develop clear dashboards and metrics, enabling self-serve insights and data-driven decision-making for stakeholders
You present insights and recommendations to senior leaders, driving strategic initiatives across the business
YOUR SKILLS MATTER
Experience You bring 3+ years of experience in customer, product, or growth analytics, ideally in an international environment
Technical Skills You are an expert in SQL and skilled in Python or R for advanced analysis, modeling, and wrangling large datasets
Statistical Knowledge You are confident in experimental design, hypothesis testing, regression, time series, and retention analysis
Data Visualization You are experienced with BI tools (Tableau, Looker, Power BI, or Quicksight) and skilled at data storytelling for non-technical audiences
Business Acumen You translate complex business questions into structured analyses, measurable outcomes, and actionable recommendations
Language You have excellent English skills; German or other European languages are a plus
WHAT WE OFFER
About us:
We are a globally leading mobility service provider with a revenue of €4.00 billion and around 9,000 employees worldwide. Our mobility platform ONE combines our products SIXT rent (car rental), SIXT share (car sharing), SIXT ride (taxi, ride, and chauffeur services), and SIXT+ (car subscription), giving our customers access to our fleet of 350,000 vehicles, the services of 4,000 cooperation partners, and around 5 million drivers worldwide. Together with our franchise partners, we are present in more than 110 countries at 2,000 rental stations. At SIXT, top-tier customer experience and outstanding customer service are our highest priorities. We believe in true entrepreneurship and long-term stability and align our corporate strategy with foresight. Get started with us and apply now!

Sixt SE with its registered office in Pullach near Munich, is a leading international provider of high-quality mobility services. With its products SIXT rent, SIXT share, SIXT ride and SIXT+ the company offers a uniquely integrated premium mobility service across the fields of vehicle and commercial vehicle rental, car sharing, ride hailing and car subscriptions. The products can be booked, among others, through the SIXT App, which also contains the services of its renowned mobility partners. SIXT has a presence in more than 100 countries around the globe. The company offers its customers experiences that inspire and exceed their expectations – through a lived culture of innovation, a consistent premium offering in terms of fleet and service, and an attractive price-performance ratio.
In 2024, SIXT achieved consolidated earnings before taxes of EUR 335.2 million and a significant increase in consolidated revenue to reach for the first time EUR 4.00 billion.